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Meet the Media: Nicole Wakelin, Freelance Automotive Journalist

Bianchi Biz Blog

I’m a freelance automotive journalist with a focus on new vehicles, technology and how the two come together to create the cars we love to drive. I also speak to all things automotive at conferences and as co-host of the Wheel Bearings podcast. Pitch anything even remotely automotive. If I am not reporting, I am….

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Procurement Secrets for Selecting the Best PR Agency – Part 2

Bianchi Biz Blog

PR agencies with deep experience in your sector (in our case, the automotive mobility space) have been down this road before with many other clients. Some clients just want PR without advertising or social media support. Reach – Today, many PR agencies are focused on local markets but struggle with national work.

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Developing your content strategy to become a trusted expert

Onclusive

Even establishing just 1-2 key spokespeople who are each a clear expert on a specific topic, have garnered visibility in your industry and enjoy being active on social media can go a long way. Another effective strategy is localizing your content.

Strategy 418
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Faces & Markets of PRGN: Tel Aviv, Israel – Home of Dynamic Entrepreneurial Spirit  

Bianchi Biz Blog

Israeli media, critically probing, seeks hidden aspects in stories, challenging for companies and individuals. Strategic media relations are essential. The digital era has expanded media’s reach, with online and social media shaping opinions. million users Instagram : 4.19 million users TikTok : 3.2

Print 104
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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

Local economy is not as bad as it may look based on just the indicators. Communications, media and PR market in Tokyo and Japan Japan is a monolingual country; all communication is conducted in Japanese, and especially in business communication it must be good quality Japanese. We are one of very few agencies to offer this service.

Marketing 106
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Meet the Media: Vesna Brajkovic, Managing Editor of Heavy Duty Trucking & TruckingInfo.com

Bianchi Biz Blog

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. Meet the Media: Audrey LaForest, Washington, D.C. Website: [link].

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Bob Gritzinger, Editor-in-Chief, Media Sites at WardsAuto & Principal Analyst—Advanced Propulsion at Wards Intelligence

Bianchi Biz Blog

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. Y ou can follow Bob on social media on Twitter & LinkedIn. And somewhere back in time, I was an elected school board member.