Automotive Blogging Journalism Publicity 
Bianchi Biz Blog
DECEMBER 14, 2023
As the year comes to an end, we’re taking a look at our most viewed blog posts in 2023. As we focus primarily on automotive and mobility public relations, we identified a few trends among what our visitors saw as our most popular posts. Automotive & Tech Suppliers Abound at CES 2023 2. What Do Journalists Want?
Bianchi Biz Blog
MAY 30, 2024
The fast-paced changes in the world are also affecting today’s traditional public relations and media environment … and the ability to generate coverage, especially for automotive and mobility technology suppliers. NOTE: ©PESO is a copyright of Arment Dietrich, Inc. dba Spin Sucks. Click here for more info on the PESO model.
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Bianchi Biz Blog
DECEMBER 7, 2023
It’s been seven years since we launched the Meet the Media blog series, and in that time, we have featured more than 160 journalists who cover the automotive, mobility, technology, Detroit and Silicon Valley business beats for national, Detroit, automotive, commercial vehicle, tech and business media outlets.
Bianchi Biz Blog
DECEMBER 2, 2021
It’s no secret that the automotive industry is facing more change – and disruption – than at any other time in its history. During that time, we have also dealt with many changes in the traditional and digital media and public relations environments.
Bianchi Biz Blog
DECEMBER 16, 2020
To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016.
Bianchi Biz Blog
DECEMBER 6, 2021
When we launched our Meet the Media blog series five years ago, our mission entailed helping bridge the gap between automotive and mobility PR professionals and the key journalists who cover the automotive and mobility sectors. Meet the Media: Philip Nussel, Web Editor at Automotive News. Meet the Media: Alexa St.
Bianchi Biz Blog
NOVEMBER 9, 2020
In fact, a recent article in the BusinessWire Blog called Media Outlet Availability on PR Efforts , by Christopher S. Scoring positive coverage in a respected business newspaper or credible trade journal in the current environment is a major challenge today. Is media relations dead? Not in today’s PESO PR model.
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