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Critical Mention 2021 Recap

Critical Mention

From new products to monitor to refined analytics throughout the platform, we invite you to take a look back at all of Critical Mention’s updates and additions to the Earned Media Suite throughout 2021. Critical Mention users can now track audience and publicity values for their radio mentions. Until next time! Critical Mention.

Radio 116
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Critical Mention Adds Instagram Tracking to Industry-Leading Earned Media Suite

Critical Mention

The new release adds to the platform’s already robust Social Media Monitoring offering, which also includes Facebook, Twitter and YouTube. In addition to Social Media Monitoring, Critical Mention also offers monitoring for the most expansive set of TV and Radio Monitoring for stations in North America.

Instagram 156
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Succession Season Premiere: What Was All That Media Monitoring Talk About?

Critical Mention

Rather, an all-in-one Earned Media Suite that provides tracking and sentiment analysis for TV, radio, online news, social media and podcasts is what Kendall Roy – and all businesses and brands concerned with their media coverage – needed as he prepared to take on his father.

Media 162
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Three Positive Earned Media Stories in the COVID-19 Era

Critical Mention

As the media analytics pulled from the Critical Mention platform show, what started as just a show of solidarity from two small business owners turned into an earned media bonanza, garnering hundreds of thousands of dollars in publicity for what had previously been a relatively anonymous pizza shop outside of Belmar.

Media 111
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Frequency Hop: The Social Conversation Fragments

Sword and the Script

A secure radio transmission broadcasts a signal in tiny fragments on more than 100 different frequencies per second. To understand the message, a receiving radio must be scanning those channels in exactly the precise sequence as the transmitting radio. Frequency Hopping as a Central Theme in Marketing.

Radio 112
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How the ‘Framing Britney Spears’ NYT Documentary Affected Hulu’s Earned Media Mentions

Critical Mention

Not only has Hulu received more mentions, but analytics from the platform demonstrates that the number of positive sentiments has increased substantially in comparison to the weekend before the release. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Critical Mention.

Media 113
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Why Earned Media is More Important Than Ever

Critical Mention

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. People have shifted to social media communication on sites like Twitter and Facebook. SCHEDULE A DEMO.

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