PR Conversations

MARCH 8, 2016

.” As two females connecting across the planet to correspond about a pioneering woman who linked both our professions, I decided to look at the chapter that Mabel authored in the 1948 text: Your Public Relations that we are serialising here , to acknowledge International Women’s Day 2016.

Publicity 40

Publicity How To Newspapers Radio 40

Sword and the Script

FEBRUARY 22, 2022

The statistic goes like this: A 2015 Microsoft study shows that the average consumer has an attention span of eight seconds down from 12 seconds back in 2000. Maybe you heard a Harvard academic citing them on US radio. The piece goes on to interview a psychologist who “studies attention in drivers and witnesses to crime.”

Biotechnology 85

Biotechnology Study Survey Radio 85

Cision

JUNE 2, 2017

You can find out what they do behind the scenes if you look for case studies (do a search for “case studies for company ’x’”) that take a deep dive into their innovative tactics. Case Study in Innovation Outside a Niche. Also take a tour of their websites and blogs. Marketing Automation.

How To 198

How To Real Estate Web Case Study 198

Cision

AUGUST 26, 2015

11 Digital Marketing & PR Events to Help You Succeed in 2016 [link] — Lee Odden (@leeodden) August 19, 2015. Case study: Building a social media career in 12 months [link] — Mark Schaefer (@markwschaefer) August 20, 2015. Influencer, marketing & social media pro, social selling expert, speaker, author, radio show host.

Social Media 120

Social Media Twitter Media Nonprofit 120

Sword and the Script

MAY 21, 2016

So in 2016 our past VP of marketing is now 46. In his latest book, Content, Inc., In 2015, there are literally hundreds of channels where consumers access content.”. It’s this growth in channels that’s reshaped marketing strategy so dramatically, particularly in the digital space. How Are Brands Meeting, and Exceeding, Customer Expectations?

Social Media 64

Social Media Marketing Media Content Marketing 64

Beyond PR

JUNE 2, 2017

You can find out what they do behind the scenes if you look for case studies (do a search for “case studies for company ’x’”) that take a deep dive into their innovative tactics. Case Study in Innovation Outside a Niche. How do they drive traffic, create engaging content, make content get shared, and capture leads?

Real Estate 57

Real Estate How To Web Case Study 57

PR 20/20

JUNE 7, 2018

See this McKinsey study that seriously looks at which human jobs will be replaced by machines.). They would have needed a huge TV or radio budget 20 years ago to do the same thing. The old system was trained by being given expert games to study, then it played itself to learn how to get better. That's powerful.

Marketing 41

Marketing System Technology Google 41

Masters in Communications

FEBRUARY 12, 2022

Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

Ethics 52

Ethics Communications Print Television 52

PR in High Definition

NOVEMBER 28, 2016

Politics aside, the 2016 US election was fascinating to watch as it unravelled like a fast-paced Netflix series. Roosevelt was one of the first to utilise radio to influence potential voters nationwide; John F. The post Social media and search won the 2016 US elections appeared first on Firefly Communications. Franklin D.

Social Media 48

Social Media Media Twitter Survey 48