Sword and the Script

MAY 21, 2016

In 2015, there are literally hundreds of channels where consumers access content.”. So in 2016 our past VP of marketing is now 46. This blog has transformed into a PR agency based in greater Atlanta with PR, content marketing and social media services engineered for the B2B market. In his latest book, Content, Inc.,

Social Media 64

Social Media Marketing Media Content Marketing 64

Cision

FEBRUARY 2, 2016

The 1960 presidential debate, the first televised debate in history, between John F. Television viewers almost unanimously declared Kennedy the winner. From 1960 to 2015, Americans looked for candidates that felt “ presidential. In 2016, throw everything you thought you knew about politics and politicians out the window.

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Television Social Media Mobile Radio 120

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. There will be a notable uptick in socially conscious marketing. Facebook will be used more as a mass marketing tool, like a television station.

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Social Media Marketing Media Creativity 93

Cision

FEBRUARY 16, 2016

The media is constantly evolving, and if you don’t stay up to date on the latest best practices, you will miss out on opportunities for your brand. Cision’s new State of the Media 2016 Report provides a unique perspective on recent industry trends to help you shape your media outreach.

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Report Media Television Pitching 120

Beyond PR

FEBRUARY 13, 2018

Census Bureau reported that between 2015 and 2016, the African-American population grew by 1.2 2015 marked a dramatic increase in the number of African American high school graduates attending college at 70.9 population , spending more time with television, magazines and radio. Last year, the U.S. percent to reach 46.8

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Television Education Groups Community 72

Mark My Words

FEBRUARY 15, 2021

She has gone on to become the most famous and successful GBBS winner to date, thanks to her many television appearances and prolific output of cookbooks, children’s books, and novels. After winning in 2015, she immediately hopped on the PR wagon by appearing on comedian Michael McIntyre’s Big Christmas Show.

Television 60

Television Radio Travel Report 60

Presspage

MAY 10, 2017

The rise of social media did not only increase the speed of communication, but also altered the way we interact. This reach can be extended to speech – in 2015 the Oxford Dictionary Word of the Year was “face with tears of joy”, which is not even one word, and it isn’t even text: it’s an emoji.

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Video Technology Television Radio 109

Beyond PR

APRIL 6, 2017

Far from a secret pheromone added to the air in a clothing retailer — or subliminal cues placed in television advertising — emotional, truth-based storytelling plays on a consumer’s state of mind and makes them want to believe. Who’s doing it right: A powerhouse example is the 2015 Always’ Like a Girl campaign.

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Brand Branding YouTube Survey 49

Masters in Communications

FEBRUARY 12, 2022

The media can unite us, as exemplified in the days after 9/11 Diversion : Provided almost exclusively by entertainment media (television, movies, music, games), the diversion element helps us wind down, escape from our daily lives, and relax. The internet is the most obvious form of digital media.

Ethics 52

Ethics Communications Print Television 52

MaccaPR

MARCH 7, 2016

When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015.

How To 48

How To Media Print Real Estate 48

Flatiron Communications

JANUARY 15, 2016

Kim Kardashian West (@KimKardashian) December 20, 2015. The smarter set in the PR biz have turned their attention to how best to harness the influence of their clients’ followers on social media, as well those “independent” stars-for-hire on Twitter, Facebook, Snapchat, Vine, [link] YouTube and Instagram. Michelle Phan (8.2M

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Content Marketing Marketing Instagram YouTube 28

ZudePR

JUNE 6, 2016

New habits were formed and reading Cal Newport's book Deep Work: Rules for Focused (sic) Success in a Distracted World (2016) crystallised my thinking. She is a social media, SEO, Internet marketing and blogging consultant. My two biggest daily challenges are social media and reading. social media) is misled. (On

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Writing Social Media SEO Blogging 114

PR Conversations

NOVEMBER 27, 2015

I took a few days to round up my thoughts in order to describe to PR Conversations readers the experience of attending the 11th International Conference on Public Relations , held in Tehran in November 2015. I had one condition: My presentation would focus on this recent and important event, with my own words and professional perspective.

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