Remove 2007 Remove Crisis Remove Ethics Remove Financial
article thumbnail

Celebrating the human influence in reputation shaping

PR in High Definition

When considering how AI can discern a brand’s reputation, the tools may be able to use their vast amounts of knowledge to gauge popularity, identify cultural differences, and calculate the positive financial impact Eurovision brings, but this information is gathered and collated through human input.

article thumbnail

Unlocking the strategic potential of internal communications

Wadds Inc.

Prof Dr Shannon Bowen identified five situations where management calls on the expertise of public relations practitioners, including an organisational crisis, ethical dilemma and issues high on the media agenda. The ECM has been conducted annually since 2007 and is the largest of its kind worldwide.

article thumbnail

PR: Less Elitist Than Ever

Maxim Behar

Solving a PR crisis, managing reputation, or building and developing a corporate image, for example, when a merger between companies, especially in the financial sector, is another story. Even though it started much earlier, most of this transformation of social media and the social web occurred in 2007–2008.

Ethics 64
article thumbnail

Responsible communication leadership: putting employees first

PR Conversations

Following the financial crisis in 2008, management thinkers and others have rightly questioned the role of business leaders in society. Often fingers point at business schools, regarding their failure to incorporate ethics into programmes. By Dr Kevin Ruck. In addition, governance is back in the spotlight. risk analysis.