PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics. Growing smarter.

Financial 52

Financial Conference Agency Resources 52

Sword and the Script

MARCH 17, 2015

A Blogging Perspective. Since 2007 or so I’ve managed blogs professionally – PR has changed – and eventually starting this one here. That’s both good and bad for those with a strong work ethic. Finally I settled on marketers trying to do a little media relations as an additional duty (a terrible idea).

Pitching 60

Pitching SEO Media Relations Report 60

PR Conversations

JUNE 20, 2015

When PR Conversations originally launched in the spring of 2007, it broke new ground by envisioning and introducing an international, collaborative PR-blog concept. Three years on, the redux version sought to build on that strong base and continue to offer something different to other blogs.

Case Study 40

Case Study Study Ethics Social Media 40

PR 20/20

OCTOBER 27, 2020

We anticipate that the effective and ethical integration of AI into HubSpot’s products is going to both drive and enable this platform strategy—and prove critical to HubSpot’s future growth. Marketers can now start with us at an early stage and grow with us into a large scale-up, now that we’ve released this product.”.

How To 59

How To Marketing Enterprise Data 59

Stuart Bruce

DECEMBER 29, 2014

Professor Anne Gregory @gregsanne – I’ve known Anne for more than 20 years and she’s one of the most impressive advocates I know for increasing professionalism in public relations and emphasising how ethics should be at the heart of what we do. But, I didn’t need to be as he’s more active than ever.

Ethics 96

Ethics Local Blogging Internal 96

Stephen Waddington

JULY 11, 2017

agree that social bots present ethical challenges, although four out of ten respondents also see potential opportunity. #3 If you enjoyed this blog post you may like to receive future posts as they are published, via email. Bots are mainly seen as a threat for public debates and organisational reputation alike. 3 Shift to social.

Communications 115

Communications Publicity Survey Newspapers 115

Stephen Waddington

AUGUST 27, 2018

Other challenges include ethics, power, propaganda and Western bias. The research examined a huge corpus of blog posts and discovered that relationships are formed at a nexus in values. They suggest that this singular focus on public relations within organisations overlooks the social world in which those organisations operate.

Communications 60

Communications Analysis Web Handbook 60

PR Conversations

MAY 3, 2016

Often fingers point at business schools, regarding their failure to incorporate ethics into programmes. A new term has emerged for an elevated emphasis on ethical business practice: responsible leadership. In addition, governance is back in the spotlight. It seems that shareholder greed trumps employee and common interests.

Employee 40

Employee Leadership Communications Internal 40