Beyond PR

APRIL 11, 2016

To keep up with today’s media landscape, public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers, and influencers making moves. Want even more media moves? Media monitoring goes beyond listening for brand mentions.

Travel 40

Travel Media Enterprise Policies 40

ISEBOX

APRIL 13, 2016

No one likes reading business journals, and white papers are not fun. Whitepapers (and their language types) are so 2003. Speaking of humans, let’s talk about the social media aspect of your marketing efforts. What makes you interact with posts on Social Media? Let me know how I did on that in the comments. ).

Marketing 70

Marketing Pinterest Insurance Insurance 70

PR Conversations

JULY 8, 2016

This is a critical aspect of scholarship, but is commonly lacking in practice, particularly within public relations where crowd-sourcing exercises and publicity-oriented surveys may be viewed unproblematically. This considered four issues that I encountered in conducting historical research using the internet and social media.

Interviews 51

Interviews Ethics Education LinkedIn 51

Mindful Marketing

JUNE 15, 2015

AMI also facilitates agency owner peer networks for small to mid sized agencies (advertising, digital, marketing, media and PR) so they can increase their AGI by at least 25% to attract better clients and employees and, best of all, exceed the agency owner’s life/financial goals. His first book, 99.3

Interviews 50

Interviews Marketing Financial Insurance 50

PR Conversations

JULY 8, 2016

This is a critical aspect of scholarship, but is commonly lacking in practice, particularly within public relations where crowd-sourcing exercises and publicity-oriented surveys may be viewed unproblematically. This considered four issues that I encountered in conducting historical research using the internet and social media.

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

This is a critical aspect of scholarship, but is commonly lacking in practice, particularly within public relations where crowd-sourcing exercises and publicity-oriented surveys may be viewed unproblematically. This considered four issues that I encountered in conducting historical research using the internet and social media.

Interviews 40

Interviews Ethics Education LinkedIn 40

Norton's Notes

APRIL 23, 2015

Two weeks later one of my friends, who also happens to be a client, contacted me asking whether Google alerts were still sufficient in monitoring a brand’s media coverage. However, in my presentations I still tell people you get what you pay for even in social media monitoring. Recent Decline in Accuracy.

Google 28

Google System Enterprise Web 28