ImPRessions - Crenshaw Communications

JANUARY 22, 2020

Yet Indian-language content on the web is limited. When Spotify went hyperlocal last year with its debut campaign in India, it was able to reflect local culture, moods and social moments. Don’t ignore regional media. Think BIG about social platforms. 7 percent who rated print media as important and 54.

Mobile 156

Mobile Local Technology Trends 156

Bianchi Biz Blog

JUNE 3, 2024

In my role, I help populate our websites with original content as well as pertinent press releases, and write feature stories for print and the web. In the past year, I worked on two profiles, one on a local shop owner in Wyoming and another on a president of a vocational school. Life’s always better with chocolate treats around.

Meeting 57

Meeting Media Training Automotive 57

Stephen Waddington

JUNE 30, 2021

It’s an in depth look at people’s behaviours around smart speakers and voice on mobile and the web in the Germany, the UK and US. Poulter draws parallels with the early days of search engines and social media to show the opportunity available to brands that utilise this technology effectively, regardless of industry.

Hotels 138

Hotels Travel Privacy Engineering 138

NewsWhip

OCTOBER 24, 2023

In the past we’ve looked specifically at earned media coverage, but we thought to ourselves hey, since we have data on Facebook, Instagram, X, Reddit, and others just sitting there in the dashboard we’ve already created for this, we may as well put it to good use, right?

Reddit 78

Reddit Brand Branding Film 78

Burrelles Fresh Ideas

AUGUST 2, 2023

SOURCE While the internet and social media have certainly expanded access to content, broadcast media maintains a broader demographic coverage that digital platforms often struggle to replicate. They offer a platform for local news, events, and discussions that directly impact the lives of individuals within specific regions.

Radio 75

Radio Television Media Local 75

Maxim Behar

FEBRUARY 20, 2024

Thanks to the social media revolution, we are in the afterlife. Another factor driving another nail in the press release’s coffin is that whatever is left of traditional journalism has begun using social media as their primary source for news stories. You may have noticed that with the advent of Web 1.0

Social Media 59

Social Media Facebook Airlines Web 59

The Proactive Report

JUNE 18, 2021

There are many social media management tools you can use to do this – I prefer [link]. That depends on whether you are a local business or have clients and customers all over. Local business networking still thrives on personal connections – Join the Chamber of Commerce and other relevant groups.

Small Business 213

Small Business Fashion Groups Local 213

ZudePR

FEBRUARY 22, 2016

There are certain business social media facts that – if your powers of persuasion are taking time out – won’t let you down. You’re a family business owner wondering how to make sense of social media, blogging, and PR. It is also a great citation for your local SEO. Aaaarrreuuughhwhattheheck!

Social Media 75

Social Media SEO Media Local 75

Cision

OCTOBER 6, 2016

It’s not news that social media has taken the business world by storm, changing the way consumers research their purchases and creating an unprecedented opportunity for brands to build one-to-one relationships with their brand’s biggest fans. Paid Media. Earned Media. Shared Media. Owned Media.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. This time of uncertainty has shown to people engaging on social media more than they typically would have before the pandemic struck.

Media 113

Media Radio Television Sports 113

Stephen Waddington

JUNE 13, 2019

Advertising-supported media has been affected by widespread job cuts including around a dozen people at digital-born BuzzFeed. The local and regional sector that has been hit hardest with the net closure of 245 local news titles in the last 13 years according to Press Gazette research.

Print 115

Print Media Newspapers Local 115

Flack's Revenge

JANUARY 10, 2019

Last month I interviewed top PR and social media experts about the challenges facing online marketing. Are the social media waters still safe for marketing? Frank Strong: It’s a question of whether or not your customers and prospects are on social media. What comes after social media?

How To 159

How To Facebook Social Media Advertising 159

wiredPRworks

APRIL 3, 2017

And, every month we give them a social media news round-up of what’s news right now. Here are 21 social media news stories to start April 2017 with. Facebook Social Media News April 2017. How Local News Stations Cover Weather on Facebook. Google Plus Social Media News April 2017.

Social Media 49

Social Media Pinterest Media Instagram 49

Presspage

APRIL 17, 2018

The 4 chapters reflect the impact of technology and the growing influence of social media on modern PR and media relations strategies. Part 3 - When it comes to content… Go local! Why your global newsroom should localize content as much as possible.

eBook 87

eBook Internal International Mobile 87

PRSay

NOVEMBER 5, 2021

But outside the part of the media landscape, you are personally familiar with, the sheer volume of news and “news-like” publishers can be overwhelming. Several industry initiatives have highlighted the importance of advertisers stepping up to support good journalism outlets on the local and national level.

Communications 187

Communications Journalism Advertising Advertising 187

Prakkypedia

SEPTEMBER 3, 2019

I’m regularly amazed by the number of agencies serving the local market, many with their own specialities and niche. They are not sending media releases by fax, or ignorant of the influencer world. You offer social media management and web services? Your media connections are second-to-none? Still with me?

Agency 109

Agency Web Local Social Media 109

Waxing UnLyrical

MAY 23, 2011

It’s not enough to pick one of the “personalities” under which social media users have been classified and run with that, because a) no one’s purely one or the other, and b) you can’t differentiate yourself by working a label. A string of random—or even highly focused—tweets in the local colloquial won’t do it, either.

Social Media 80

Social Media Media Case Study Web 80

NewsWhip

OCTOBER 24, 2022

Social media has become a huge part of digital journalism — something which Condé Nast’s Roberta Cianetti knows all too well. We chatted with her about her experiences at Condé Nast Italia, where she serves as the Social Media Director. Roberta explains. Challenges exist beyond the business side as well.

Data 68

Data Trends Journalism Print 68

PR for Anyone

MARCH 31, 2020

You may consider writing blogs that are relevant to worldwide happenings so that more people can find you online, or you can use social media platforms like Twitter. Create pieces of content somewhere else, a video, a blog post, a piece of content, your Web site, then share it on Twitter but use the appropriate hashtags.

Real Estate 214

Real Estate Video Report Twitter 214

The Proactive Report

OCTOBER 27, 2017

There are thousands of web design companies out there offering to make or update your site. It’s so easy to say “over to the web design firm.” That way you can work with your web designer and create an effective tool that will get real business results. There are 28.8 of US businesses. Need help? .

Tools 113

Tools Analytics Google Web 113

Cision

JUNE 6, 2017

Similarly, the same study showed that 70 percent of adults say their purchasing decision is affected by content they see shared on the web. Social media professionals agree. When Altimeter polled social media communicators, they found: 35 percent of social media professionals already have a mature influencer program.

Marketing 239

Marketing Television Handbook Web 239

Communications Conversations

FEBRUARY 14, 2020

Part of the Squarespace campaign also included, you guessed it, a web site (hello call to action!). This one will be full of pics from the Visit Winona team and local social media followers. All proceeds go to “local initiatives”–what a great idea! But, Visit Winona didn’t stop there.

Tourism 78

Tourism Film Local Web 78

5W PR

FEBRUARY 22, 2023

You can find templates for creating press releases on the web. For example, if you offer SEO services, you may want to team up with a web design firm. Charity Events -You can sponsor local charity events such as concerts or sporting events. For example, always include details such as dates, locations, and contact information.

Strategy 88

Strategy Product Launch Brand Branding 88

Shift Communications

FEBRUARY 20, 2019

In this post, we’ll explore numerous free tools readily accessible at our fingertips across the world-wide-web. Trends on Social Media. Trends on Social Media. While Twitter isn’t the center of attention when it comes to social media platforms these days, it is the most transparent with its data.

Trends 142

Trends Industry Wikipedia How To 142

MaccaPR

FEBRUARY 19, 2018

When the inevitable social media backlash erupted, the CrossFit gym owner compounded the crisis by posting a profanity-laden response that called criticism by outraged women “b t,” “delusional and ignorant” and “feeble minded garbage.” CRISIS LESSON #2: ESTABLISH CLEAR SOCIAL MEDIA GUIDELINES AT EVERY LEVEL OF YOUR COMPANY.

Instagram 98

Instagram Crisis Local Privacy 98

MaccaPR

JUNE 16, 2016

Vertical social networks incorporate elements of open access social media platforms – think Facebook and LinkedIn. In addition to the healthcare industry, vertical social networks have popped up for professions as diverse as web development, academic research and military veterans (see below).

Social Media 48

Social Media Healthcare Marketing Media 48

Critical Mention

MAY 10, 2019

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. This rule of thumb applies to all of your platforms–from your website and direct email campaigns to your blogs and social media channels. Here are some ways to “humanize” your brand on social media: 1.

Marketing 75

Marketing eBook Case Study Measurement 75

Buzzstream

NOVEMBER 28, 2023

Links are the main way Google traverses the web. Buzzstream Tool Tip: You can find relevant sites in your niche using search operators and keywords with the “Add Prospects from Web Search”. Simply choose “Create New Research List” and then select “Search the Web”. Find out where they spend their time on the web.

How To 62

How To Google SEO Pitching 62

Business Wire

JANUARY 19, 2017

Within its 22 local newsrooms around the world, Business Wire employs experienced and knowledgeable editorial teams who review this content to confirm legitimacy and accuracy. Each news release that crosses our wire triggers activity across the web, views, shares, social engagement, mentions and more specifically, sentiment.

Financial 163

Financial Video Consumer Data 163

Onclusive

APRIL 12, 2018

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. AirPR: How do you know if your efforts are working?

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

5W PR

DECEMBER 18, 2019

You can find templates for creating press releases on the web. For example, if you offer SEO services, you may want to team up with a web design firm. Charity Events -You can sponsor local charity events such as concerts or sporting events. For example, always include details such as dates, locations and contact information.

Strategy 133

Strategy Marketing Trade Shows Video 133

Critical Mention

DECEMBER 10, 2018

You can also hold contests, such as an Instagram holiday photo or ugly sweater competition where the winner gets featured on your social media channels. Showing corporate social responsibility is one of the hallmarks of positive sentiment and good publicity. Team up with local organizations. Give back to those in need.

Real Estate 62

Real Estate Local Nonprofit Banking 62

Communications Conversations

OCTOBER 24, 2014

Like Dustee Jenkins, VP of PR and social media at Target said, “We really wanted to think outside of the box for Halloween and come up with something that would surprise and excite our guests at the same time.” There’s a lot to like about this execution, like I said up top. ” Content that’s useful.

Instagram 146

Instagram Case Study Brand Branding 146

Sword and the Script

JUNE 10, 2017

It’s easy to identify a trend in hindsight – the web is littered with post-trend analysis breaking down why or how something happened – but the question remains: how do you get ahead? An old video interview with Jeff Bezos, which has recently resurfaced on the social media , is a reminder that underscores just how visionary he really was.

Trends 87

Trends Marketing Mobile Web 87

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

Social Media 61

Social Media Media Crisis Energy 61

Critical Mention

AUGUST 5, 2018

Follow her for a fantastic collection of industry articles from around the web. She is nationally known as one of the foremost speakers in the country on all things social media. In the PR business for over 25 years, Bill Stoller helps his clients get their voices heard on social media. Sarah Evans. prsarahevans.

Twitter 77

Twitter Radio Social Media Print 77

Cision

SEPTEMBER 10, 2015

For example, the ongoing globalization of the Internet and expansion to more rural audiences is already emerged for organizations with international operations, but barely emerging and not very important for a restaurant that does only local business. Content optimization for the mobile and semantic web. Emerged Trends.

Trends 120

Trends Mobile Web System 120