Journalistics

SEPTEMBER 13, 2021

Despite denials and indignation from journalists, money does talk at many prints, electronic, and online media sources; often in direct relation to the financial health and business prospects of its corporate owners. Paid stories disguised as editorial. With the media, succeeding in a pay-to-play world means two things.

Advertising 52

Advertising Advertising Ethics Conference 52

The Resolution Blog

OCTOBER 15, 2019

We were inspired to write this post after hearing about Hectare’s brilliant B2B Tinder for cows campaign mentioned in our recent podcast. Don’t be afraid to add paid into the mix If your campaign is creative enough, you can set things in motion with just one ad. there’s no limit to how creative you can be. just a bit boring.

B2B 120

B2B B2C Facebook Storytelling 120

Cision

JULY 14, 2016

For as long as I can remember, I have loved art, writing and being creative. While I excelled at all my classes, I would always rather write an essay than take a multiple choice test. Knowing I had a way with words, I eventually wanted to find an industry that utilized those skills and allowed for creativity.

Travel 120

Travel Agriculture Tourism Internal 120

Maxim Behar

JANUARY 3, 2021

25 years back I founded a leading PR company in my native Bulgaria – M3 Communications Group, Inc. Of course – self-publishing in the modern world is also common practice, but I predict that in the next decade big publishing house will have their strong impact into the creative process and readers will trust them a lot. I do not know.

Local 52

Local Writing Social Media Interviews 52

Sword and the Script

JANUARY 31, 2023

The product name and press release position the tool as a writing assistant of sorts, “to create initial draft frameworks for press releases and outreach communications.” Social media tools offer AI to write social media posts. Email tools will offer AI to help write emails. We’re going to see a lot more tools like this in 2023.

Software 78

Software Case Study Technology Tools 78

ImPRessions - Crenshaw Communications

MARCH 31, 2017

Feeling creative? In routine sessions participants may come unprepared or be reluctant to share, relying on others to do the heavy creative lifting. We also like asking team members to submit quick ideas through email or group chat. Launching an attention-getting idea for 3-D printing client, WhiteClouds came to us this way.

Airlines 120

Airlines Exercises Fashion Print 120

Maxim Behar

JANUARY 11, 2024

And then I get in the shower, and I put my priorities in order during the shower, because when you're alone in the shower you feel free, nobody is in your way, there's no TV, there's no morning blocks, nobody is writing to you on Messenger. However, our Public Relations business requires a lot of creativity and innovation.

Leadership 59

Leadership Social Media Creativity Ethics 59

Waxing UnLyrical

MARCH 16, 2016

I was working with a professional group to flesh out strategy and prep for a board meeting in a few weeks. For one thing, everyone involved was smart, creative and focused on the task at hand. That didn’t stop the early women journalists – they just formed their own group. Image courtesy Cynthia Price, used with permission.

Conference 40

Conference Meeting Groups Newspapers 40

Stephen Waddington

MAY 8, 2018

1 Drive towards best practice Best practice campaigns in the NHS are based on planning, data and creativity. Liz Davies, head of communications at the South Tyneside and Sunderland Healthcare Group reports, that her team receives calls at the same time each year asking whether the Winter crisis has kicked in. The paradox is clear.

Communications 63

Communications Healthcare Print Community 63

Stephen Waddington

DECEMBER 30, 2019

It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. BME PR Pros is a community created by Elizabeth Bananuka that promotes black, Asian and ethnic minority diversity in the creative industries. Progress is slow. PR can be a stressful occupation.

Government 103

Government Education Print Ethics 103

Maxim Behar

NOVEMBER 23, 2020

How has your company - M3 Communications Group, Inc changed during this year? And this will not be because advertising agencies are bad, or colleagues there are not creative. But I want to put aside the business part and look at the creative part. There is probably no other that has changed so drastically over the years.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Landis PR

MAY 28, 2024

Today Photo courtesy of Pixabay Denmark is particularly strong in information technology, renewable energy, sustainability, and life sciences – and also has a vibrant creative industry, encompassing design, fashion, architecture and media. Find the Danish angle Write a story with a local angle for the Danish market.

Energy 52

Energy Technology Biotechnology Pharmaceuticals 52

ZudePR

MARCH 22, 2018

Have you always aspired to write a book? 1 The Seed is Planted #2 Doing the Research #3 Getting the Self-Publishing Mindset #4 What the Hell am I Going to Write About? #5 This SumoMe blog post told me that the seed I’d planted myself in 2015 – writing a book – was practicable. H: What about the print quality?

Writing 83

Writing Google Blogging Exercises 83

wiredPRworks

FEBRUARY 11, 2016

Print and Digital Advertising. Writing tips to help you make the most of the only thing people really read. Facebook for Business: Creative approaches to Facebook postings and advertising for results. How to target and interact with people, groups, and companies on LinkedIn. Shaping your brand's reputation.

Training 45

Training LinkedIn Marketing Pinterest 45

Waxing UnLyrical

JULY 18, 2012

The first thing we did was reach out to the foodies in the city to let them know we were coming; so food bloggers, the newsletters that wrote about food, the actual print media food writers to include outlets like the Washington Post , the Washingtonian , and others. And we do it because we’re by and large a very collaborative group.

Writing 94

Writing Interviews Industry Pitching 94

PRSay

AUGUST 12, 2016

The fusion of these groups truly mirrors the current state of the news making and storytelling industry as a whole. Story timelines have shifted from traditional long-lead or daily print opportunities to instantaneous news with the introduction of social as the go-to storytelling platform.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Communications Conversations

MAY 30, 2018

Alice Riot is a line of professional women’s garments that serve as the canvases for limited-edition prints of original works by female artists. Both Kate and I have strong PR backgrounds, but the responsibility falls within her scope as Chief Creative Officer (obviously with a ton of my input and social chatter). Tim Westermeyer.

Apparel 106

Apparel Public Affairs Training Corporate 106

Beyond PR

APRIL 27, 2016

Once you have your audience segmented into specific groups, tailor your email messaging accordingly. Be creative when live-tweeting from the event. By incorporating your press kit link into these posts, it’s easy to write a snappy line of text and have the nitty-gritty details housed on the kit. Social media is a two-way street.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

PR Conversations

JULY 20, 2015

This past March I opted to attend a multi-group Volunteer in Culture recruitment session (hosted by Hot Docs ), where I mulled over whether a short-term festivals might provide the best ticket to a new volunteer experience. Plus many Fringe play print programs had a volunteer-specific thank you in the show notes.

Community 40

Community Print Twitter Creativity 40

Buzzstream

NOVEMBER 7, 2017

As with other media sectors, the best thing to do first is try to identify the right person to contact and figure out what they write about. Do not waste their time with long overtures and creative writing – they will appreciate your contribution only if it is direct and straightforward.

Fashion 48

Fashion Pitching Tools Resources 48

Sword and the Script

AUGUST 1, 2023

The second is an enhancement to its AI Writing Assistant, first unveiled a couple of months ago. That assistant helps to write social media content but now includes an integration to DALL-E. This is the first time I’ve seen a PR software company introduce generative AI focused on creative content, like images. Fair enough.

Software 128

Software Pitching Ethics Privacy 128

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Its almost sad. Cheesier [.]

Blogging 73

Blogging Twitter Facebook Measurement 73

ImPRessions - Crenshaw Communications

SEPTEMBER 28, 2017

When it comes to choosing a public relations agency, experience, credentials and creativity are key factors. In smaller companies this person may even be the head of the agency, while in larger organizations it’s likely a group director or EVP. Creative, fearless, assertive and on top of the news and pop culture.

Agency 136

Agency Analytics Creativity Social Media 136

NewsWhip

APRIL 28, 2021

Kirsty O’Connor leads the Innovation + Creative Hub in Dubai for H+K, supporting the Middle East, Turkey, India, and Africa region (METIA). But I am one of many hub leads across the H+K network who collectively speak on an ongoing basis from data right through to kind of creative content, and digital as well. Gen Z in Indonesia.

Consumer 78

Consumer Measurement Local Data 78

Contently - Strategy

OCTOBER 15, 2021

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. Interactive Tools Give Brands a Creative Edge—and Empower Buyers. I’ve also come across Taco at Trello, Sophia at Yesware, and even Charles the Dog at Lighthouse Creative. This personality has a point.

B2B 85

B2B Content Marketing Trends Marketing 85

Cision

AUGUST 26, 2015

Co-Founder of Status Creative, a leader in social media engagement. You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” CMO at The Steveology Group. Want to learn Ann’s writing rules for PR? Jay Baer (@jaybaer) August 19, 2015.

Social Media 120

Social Media Twitter Media Nonprofit 120

Maxim Behar

MARCH 6, 2022

How does it feel to be the CEO & Chairman of the Board of M3 Communications Group now & how do you look back to your earlier days when you started as the Managing Editor at Standard Daily? Hello, my name is Maxim Behar and I am the Chairman & CEO of the board of MP3 Communications Group, Inc. And it took a couple of months.

B2B 52

B2B Communications Media Newspapers 52

Stephen Waddington

SEPTEMBER 18, 2020

The fourth book, Celebrating BAME Talent is published today in digital and print formats. It's not the whole solution - long-term, systemic change is required - but professional coaching can transform the careers (and experiences) of people from demographic groups that remain under-represented in PR, particularly at a senior level.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

PR Fuel

SEPTEMBER 4, 2018

Writing just might be the most important skill you can have. It doesn’t matter how many reporters you know or how unique your story angle is, if you can’t write a compelling press release that instantly sucks readers in, everything else is meaningless. Unfortunately, too many press release writers never improve their writing skills.

Writing 45

Writing Report Education Company 45

Journalistics

JULY 3, 2013

Most magazines (print and online) publish an editorial calendar – a detailed summary of the cover story, feature stories, or overall focus of each issue. the PR team writes the press releases), while others may be specific individuals in the company. Determine Themes for Your Content. Assign the Work With Deadlines.

How To 52

How To Pinterest Resources Writing 52

Waxing UnLyrical

NOVEMBER 30, 2010

Image: Katie Harris via Flickr , Creative Commons Connect with the people you serve The goal wasn’t to create a blog. We started talking about the potential of social media on our campus and he came up with the idea of organizing an informal learning group. The answer: I didn’t do it by myself. It was a great idea! I was lucky.

Blogging 60

Blogging How To Social Media Community 60

Contently - Strategy

DECEMBER 5, 2019

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. These numbers suggest that companies cornering the institutional finance beat are finding creative ways to tie their analysis to relevant news and trending topics people care about. Get creative with compliance.

Financial 111

Financial Industry Report Insurance 111

Karen Freberg

MARCH 2, 2018

My second book this year with Emily Kinsky and Amber Hutchins was with TopHat on digital writing. This third book (titled Social Media for Strategic Communication: Creative Strategies and Research-Based Applications ) is primarily focused on bridging the art and science of social media and strategic communication. They were right.

Social Media 40

Social Media Exercises Resources Writing 40

Buzzstream

NOVEMBER 10, 2020

Get creative: a recent study from the past six to 12 months could make your study or campaign relevant – the more recent, the better. So when writing your pitches, avoid including too much fluff or making them dig for the main story. For example, I worked on a campaign about running habits, which had a mental health angle.

Pitching 164

Pitching Writing Digital PR How To 164

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Contently - Strategy

JUNE 11, 2020

CSR Is a Popular Use Case That Often Lacks Creativity. The commercials themselves lack creativity and don’t have enough air time to provide meaningful insights or specifics. But work with a medical expert who can fact-check and reality-check what you’re writing,” O’Connor said.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. CSR Is a Popular Use Case That Often Lacks Creativity. The commercials themselves lack creativity and don’t have enough air time to provide meaningful insights or specifics. The same holds true for healthcare content.

Healthcare 59

Healthcare Content Marketing Industry Trends 59