Open Source: Top 100 Influencers and Brands
MARCH 9, 2016
And, of course, the cloud was born using open source software” This free exchange of knowledge and ideas has inspired increased sharing and transparency in areas other including biotechnology, electronics, digital content, government, medicine, science and engineering. In a 2015 survey Black Duck Software estimated 78% of companies are now running open source. TOP 100 INDIVIDUALS.
PR Firms as Targets
AUGUST 22, 2013
We work around the world with real estate developers seeking to build new properties, biotechnology companies wanting to introduce new forms of genetically modified seeds and technology companies challenged on privacy standards. I was in London this week when news spread around our office about a protest at a competitor’s premises. The press reaction to the protest was stunning.
Quick Tips for Pitching Fortune, Bloomberg TV and Other Business Media
AUGUST 16, 2016
For instance, panelist Aaron Task, the digital editor at Fortune, discussed how the magazine is branching out into other news areas, such as healthcare and biotechnology. Pitching the media often feels like preparing for a first date. First impressions matter and it can be difficult to find an angle that leads to an interview and media coverage. Target the appropriate business outlet.
Should PR pros believe in their brands?
MARCH 17, 2015
In fact, I’ve done consulting for companies I didn’t believe in. A few years after I quit my job due to a lack of belief, I ended up doing consulting for a biotechnology company. I have resigned from a job twice in my life. Once, I did so to pursue another opportunity. The other time, I did so because I stopped believing in the quality of my employer’s product. That’s none of my business.”.
Health care pros grab a piece of the podcast pie
NOVEMBER 4, 2016
FiercePharma.com reports the global biotechnology company plans to cover topics from cancer to superbugs. Think of podcasting as simplified, audible storytelling. Podcasting has been an easy yet oft-misunderstood form of broadcast communication. Not any longer. growing number of health care providers and communicators are launching podcasts. Patients are as well. The U.S. Flu vaccines.
Ivy Le’s Good Pitch Lands Ink in The Atlanta Journal Constitution
Bad Pitch Blog
MARCH 6, 2009
economy from our universities Off the field, Georgia’s universities are on the same team, developing biotechnology to tackle tomorrow’s complex health problems. Consider: * BIO, the annual biotechnology industry convention, will be hosted by Atlanta in 2009. We asked for good pitches and you listened. We’ve gotten several and we’ll take more. Subject: Some GOOD news about Ga.’s