ImPRessions - Crenshaw Communications

JULY 13, 2022

And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media. Consider The Impact on Local Communities. Here are some tips to both landing media interviews and making sure they’re successful.

Media 294

Media Trade Shows Travel Interviews 294

Bianchi Biz Blog

MARCH 7, 2024

We are pleased to share the next post in a series of in-depth profiles of a key international market written by one of our PRGN partners. Adapting Messages for Local Sentiment: After the research phase, companies should strategize to adapt their core message or story to align with Israeli sentiments and media preferences.

Print 105

Print Marketing Real Estate Automotive 105

5W PR

JUNE 27, 2023

Some notable mass-market hotel groups include Hilton, Marriott International, InterContinental Hotels Group, and Hyatt Hotels Corporation. Marriott International is another leading mass-market hotel group. Hyatt Hotels Corporation operates a range of brands, including Park Hyatt, Grand Hyatt, and Hyatt Regency.

Hotels 78

Hotels Groups Travel Marketing 78

Landis PR

APRIL 29, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1. million users Facebook : 3.59

Radio 64

Radio Pinterest Television Government 64

The Hoffman Agency

FEBRUARY 14, 2024

Chinese carmaker BYD sold more electric vehicles than Tesla in Q4 2023 ( Shutterstock ) On the communications front, the definition of what is “local” is undergoing transformation, encompassing cultural and political nuances. This repository should address sensitive topics regarding data storage, local client support and R&D locations.

Local 36

Local Government Banking Policies 36

OnePitch

JUNE 16, 2022

She began her career in the editorial department at InStyle magazine, before transitioning into the world of corporate communications at a leading talent agency, and eventually, consumer PR. The stylist, apparently unwilling to take no for an answer, took the piece to a local jeweler, who then created a copy of the design.

Pitching 63

Pitching Consumer How To Meeting 63

Stephen Waddington

OCTOBER 13, 2020

If the internal and external communication function inside an organisation didn’t report directly to management before the crisis - it almost certainly will now. Teams have supported leaders in listening, planning and engaging with internal and external stakeholders. It has shown the strategic role of communications.

Report 144

Report Communications Government Crisis 144

ImPRessions - Crenshaw Communications

AUGUST 9, 2017

PR can help brands can gain – and keep – consumer trust. Encourage internal authenticity first. What we want to stress is the importance of starting internally. Remember, while a brand or corporate vision focuses on the end goal, a mission is about the “how.” Its important to “walk the walk.”

Brand 160

Brand Branding Film Internal 160

PRSay

MARCH 20, 2020

Your local grocery store issues updates about what’s in stock every few hours. Brands that overcommunicate with customers end up losing their attention and interest, which is a major reason why consumers unsubscribe to brand emails. The same holds true for internal communications. Everyone wants to offer breaking news.

Communications 218

Communications Employee Video Crisis 218

5W PR

JANUARY 31, 2024

This is especially effective for consumer technology products. Corporate PR: Manages the overall image of a tech company, including its values, culture, and achievements, to build a positive brand perception with stakeholders. It’s important to have a plan in place before a crisis might arise.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Deirdre Breakenridge

AUGUST 26, 2014

In that case, your journey might lead you towards a job in internal communications working for a corporation where you promote the company’s various products, services and experts. And keep in mind that internal communication departments often provide room for growth as you develop your skills. Consider joining PRSA.

Industry 316

Industry Fashion Travel Tourism 316

Bianchi Biz Blog

JUNE 16, 2022

Now officially known as the North American International Detroit Auto Show (NAIDAS) – a recent change acknowledging the Motor City in this major show’s name – one of the auto industry’s premiere events for automakers and suppliers alike will end its almost four-year hiatus this fall. Supplier Opportunities.

Technology 86

Technology Automotive Mobile Conference 86

Ethical Voices

DECEMBER 12, 2022

Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. I’ve spent the last 25 years of my career in corporate communication as an agency owner, and with WE Communications who acquired my business back in 2016. It absolutely is.

Ethics 73

Ethics Brand Branding Internal 73

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. Market research is vital to understanding how target audiences consume info,” said Haworth. 3 Ways to Maintain Control of Your Corporate Social Media. Meet people where they are. Prepare in advance.

Social Media 117

Social Media Conference Media Corporate 117

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner.

Marketing 190

Marketing Content Marketing Data Social Media 190

Business Wire

JANUARY 19, 2017

Trends and technical advancements have influenced how news is both distributed and consumed. TRUSTED SOURCE The credibility and tradition of trust earned from journalists and other downstream consumers of Business Wire content enables companies of all sizes to confidently submit press releases for distribution across the wire.

Financial 164

Financial Video Consumer Data 164

Bianchi Biz Blog

MAY 18, 2023

Business focus – Does the PR firm focus solely on business-to-business clients, business-to-consumer clients or business-to-government clients – or do they work with all three? Reach – Today, many PR agencies are focused on local markets but struggle with national work. Author: Jim Bianchi Jim is president and founder of Bianchi PR.

Agency 80

Agency Automotive Mobile Local 80

5W PR

OCTOBER 20, 2020

A Porter-Novelli survey of 150 business leaders this July revealed that 85% feel it’s no longer acceptable for corporations to simply make money but must also make a positive impact on society. 93% believed that brand purpose would increase consumer trust and loyalty, while 88% felt doing so would differentiate them from their competition.

Brand 88

Brand Branding Survey Study 88

Communications Conversations

JULY 14, 2016

Forrester and Edison Research seem to come out with a new study each quarter telling us how huge podcasting is with consumers. In fact, if you do a few quick searches for popular (or effective) corporate podcasts, you really won’t find much. I see four big reasons: Easier to outsource than produce internally. Not really.

Internal 60

Internal International Resources Banking 60

PRSay

JUNE 15, 2021

For corporate communicators, Pride in 2021 can seem confusing and challenging. LGBTQ people are voters, employees, family members and consumers. Speak out against anti-LGBTQ efforts at the local, state and national level — This means advocating for our humanity not just when it’s convenient, but when it’s necessary.

Employee 201

Employee Community Leadership Enterprise 201

PRSay

JUNE 1, 2018

We know that strategic public relations and marketing can be a game changer for the way brands connect and communicate to their consumer base. International sports partnerships lend a high-visibility platform with engaging content like live-action imagery and player endorsements to communicate brand messaging in a dynamic way.

Sports 122

Sports Creativity Instagram Local 122

Critical Mention

AUGUST 6, 2020

Local & International Contacts. Many organizations sell products or services that appeal to consumers all across the world. With that said, choose a media database that lets you search for both local and international contacts. The more contacts you have, the more brand visibility your business gets.

Media 104

Media Radio Local Tools 104

Ethical Voices

OCTOBER 16, 2023

Joining me on this week’s episode of EthicalVoices is Kelsey Bohl , the Senior Manager of Corporate Communications Press Office at Walmart. I also did communications for our vice president of product at the time, where I handle internal all-hands meetings and things like that. As consumers of information need to understand that.

Ethics 80

Ethics Data Crisis Apparel 80

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

MaccaPR

SEPTEMBER 9, 2019

Not since Wendy’s lambasted rivals McDonald’s and Burger King with its “Where’s the Beef” TV spots has brand vs. brand combat so entranced consumers. Craziness ensued—consumers claimed that DoorDash and Uber Eats delivery people were devouring their Popeyes sandwiches, and one sandwich was being auctioned off on eBay for $4,316.

Twitter 105

Twitter Marketing Social Media Viral 105

Stuart Bruce

NOVEMBER 27, 2015

By 2020 African consumers will be spending more than a trillion dollars. Stuart Bruce speaking on digital and social media in PR at the World Conference on PR in Emerging Economies at the Kenyatta International Convention Centre in Nairobi, Kenya. Local independent PR agencies, some of which operate across several African markets.

Mobile 60

Mobile Public Affairs Government Local 60

Doctor Spin

MAY 21, 2023

In a world where consumers increasingly seek authenticity and meaningful engagement, a PR agency can be a secret weapon. Key Services Provided by PR Agencies PR agencies typically provide services following the stakeholder model: Corporate communications. Internal communications. Internal communications. Global vs local.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Stephen Waddington

MAY 31, 2018

Her career spans agencies and corporate organisations in London, New York and her native Newcastle. He started his career as an intern at Generator helping promote bands, and organising gigs and festivals in the region. I persuaded Super Cat PR to open in Newcastle to tap the growing local music scene,” said Matty.

Local 60

Local Agency Corporate Internal 60

Konnect Agency

OCTOBER 30, 2019

An abundance of research suggests that as the wealth of information available to consumers increases, our communal attention spans will continue to decrease. Not only do today’s consumers have more options available to them than ever before, but they also look to those they perceive as like-minded to influence their purchasing decision.

Marketing 64

Marketing Consumer Local Social Media 64

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Back in Minnesota, Tess served as a Digital Production Intern with On Being, then moved into her latest role as Communications & Engagement Coordinator for Appetite for Change. I thought I’d ask my network for help!

Social Media 128

Social Media Agriculture Marketing Media 128

Wadds Inc.

AUGUST 14, 2023

Looking at the two major European business centres of Germany and France, even with Germany technically in recession, it is clear that the German communication market is providing growth opportunities for local and international agencies. The outlook for the next twelve months very much depends on the area the agency specialises in.

Agency 52

Agency Sports Public Affairs Creativity 52

Maxim Behar

JULY 2, 2023

He is a past president of the International Communications Consultancy Organization, also known as, ICCO, which is the largest and most influential global organization of PR professionals and practitioners. And now is a president of The World Communications Forum Association, registered in Davos, Switzerland.

Ethics 52

Ethics Internal International Course 52

Sword and the Script

AUGUST 20, 2019

In high school, she landed an internship with a local radio station and started a club for kids trying to pursue a career in broadcasting. 4) On the in-house side, there are clearly areas of overlap between HR and corporate communications – internal comms comes to mind. When you have engaged employees, you have happy customers.

Employee 90

Employee Internal International Training 90

Solo PR Pro

APRIL 5, 2022

For me, I knew B2B communication and creative agency work was something that interested me and I was already beginning to build up a client base, so I let what I didn’t know – like PR planning and internal communications – help guide me. Michael Ares, MDA Corporate Marketing, LLC.

How To 104

How To Fashion Banking Industry 104

Stephen Waddington

MAY 16, 2019

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 150

Employee Print Writing Survey 150

Sword and the Script

MARCH 1, 2022

This is how you wind up with a press release on a local ABC news affiliate in Buffalo even though your tech client is in San Francisco. The earnings release named new customers in this segment “as Marriott International, Nike, McKinsey & Company, Lego and Bayer.”. Internal comms a top priority. Meltwater case study.

Software 121

Software Case Study Advertising Advertising 121