Marketwired

MARCH 8, 2016

This is post 4 of our 5-part #CreativePR blog series. Blogs, feeds, and podcasts are endless sources for triggering ideas, but at the end of the day, the concepts that we know will work for our clients and bring the results we want are often born in the brainstorm that takes place within our own team. Prep your team for success .

Internal 100

Internal International Exercises Tools 100

Melissa Agnes

OCTOBER 10, 2014

having a blast putting City officials through a simulated earthquake exercise. From The Crisis Intelligence Blog. We always hear things like: You need to be transparent in the way you communicate with your stakeholders, both internal and external – both in and out of a crisis. Welcome to this week’s #CrisisRoundup!

Crisis Management 191

Crisis Management Crisis Exercises Resources 191

The Hoffman Agency

JANUARY 26, 2021

By Josh Madrid, Intern. I evolved from the exercise because it added to what I had learned in school about what makes a story worth stopping to read. The post Let’s Discuss Over Zoom appeared first on "What's HAppening" Blog. Still, my time at The Hoffman Agency has given me many reasons to be grateful.

Exercises 69

Exercises Pitching Storytelling Internal 69

Cision

SEPTEMBER 13, 2017

Developing buyer personas is an excellent exercise to understand better the different types of customers who buy from you. Internally, get company-wide buy-in before the public announcement. You can also garner earned media by pitching targeted journalists, sending out a press release, and securing guest blog postings.

Corporate 270

Corporate Brand Branding Guidelines 270

Stephen Waddington

MAY 19, 2019

There’s lots been written and said this week about mental health and wellbeing for International Mental Health Week. Breathing exercises, fresh fruit and yoga aren’t going to help if an organisation has a sick culture. Exercise is powerful as it improves your personal wellbeing as well as your mental state. That’s a good thing.

Policies 60

Policies Exercises Resources Employee 60

PR Job Coach

SEPTEMBER 10, 2013

Senate pay their interns. The White House also was recently chided about not paying interns. Even the foundation of the COO of Facebook has finally and reluctantly relented and has announced that the foundation will begin paying interns. Just last week we learned from an article in the Atlantic that barely one third of the U.S.

Pinterest 120

Pinterest Case Study Internal International 120

Shift Communications

JANUARY 30, 2020

A version of this post originally appeared on the NATIONAL Public Relations blog , an AVENIR GLOBAL company. . When there are often more questions than answers, seemingly straightforward communications exercises can result in unexpected consequences.

Trends 127

Trends Publicity Communications Tourism 127

Shift Communications

MAY 17, 2023

They are as follows and are based on those internal discussions, as well as on outside perspectives, including the PR Council Guidelines on Generative AI. For a fun exercise, ask ChatGPT to write your bio. We take the word “responsible” seriously, and we have spent hours deliberating if, when and how our staff should use genAI tools.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

They are as follows and are based on those internal discussions, as well as on outside perspectives, including the PR Council Guidelines on Generative AI. For a fun exercise, ask ChatGPT to write your bio. We take the word “responsible” seriously, and we have spent hours deliberating if, when and how our staff should use genAI tools.

Publicity 78

Publicity Guidelines Training Transportation 78

The Hoffman Agency

APRIL 26, 2022

By Emily Newton, Intern. I can feel accomplished while still maintaining a balanced diet and ensuring my dog, Newt, gets ample exercise and attention. The post Girlbossing as Close to the Sun as Possible appeared first on "What's HAppening" Blog. I have dedicated my life to fulfilling that dream.

Exercises 36

Exercises Internal International LinkedIn 36

The Hoffman Agency

JULY 16, 2020

By Amelia Bennett, Intern. Coming from a nutrition and exercise science family, I cannot say enough how VITAL it is to take care of your mind and body. The post Finding Positivity through the Unknown appeared first on "What's HAppening" Blog. An opportunity presented itself.

Storytelling 50

Storytelling Exercises Internal International 50

Sword and the Script

JULY 24, 2018

That’s a fruitless exercise for all involved, which brings us to the next point. For many B2B marketing shops, content marketing just means putting stuff up on a website under the blog section. In other words, they must choose between sending that well-researched blog post to the company email list or that demand generation email.

Content Marketing 64

Content Marketing B2B Marketing Exercises 64

The Proactive Report

JUNE 17, 2018

You can’t hire just any intern or freelancer and ask them to produce a piece of 10X content. Research uncovered the fact that damage to unsupported breasts during exercise is, in fact, a medical issue and an expert at a UK University had done in-depth scientific research on the topic. How to Craft High-Quality Content .

B2C 157

B2C Study Exercises Sports 157

Melissa Agnes

OCTOBER 10, 2014

having a blast putting City officials through a simulated earthquake exercise. From The Crisis Intelligence Blog. We always hear things like: You need to be transparent in the way you communicate with your stakeholders, both internal and external – both in and out of a crisis. Welcome to this week’s #CrisisRoundup!

Crisis Management 100

Crisis Management Crisis Exercises Corporate 100

PR 20/20

JUNE 9, 2020

We used this exercise to define our new messaging—zeroing in on how we wanted to communicate an evolving story through the new website. We also eliminated drop downs in the header’s navigation, and added more calls-to-action and a more strategic internal linking structure. Below, check out our new mission and vision statements.

Web 60

Web Internal International Storytelling 60

Contently - Strategy

JANUARY 26, 2023

An article discussing FedEx’s plans to work towards a more sustainable future , for example, speaks to the investor audience on an owned blog. Build the foundation for a successful thought leadership program with some familiar strategic exercises: Define your target audience. Define your goals and KPIs. Create a content plan.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Melissa Agnes

SEPTEMBER 16, 2014

Editor’s Note: This is a great blog post that gives you an overview of what you can do, right now, to prevent a crisis. But does everyone who holds the reins know how to use it well and exercise good judgment? Training managers and internal teams to use social media is half of the crisis prevention equation.

Social Media 239

Social Media Crisis Training Media 239

Shift Communications

DECEMBER 6, 2021

And don’t limit your communications to internal communications —external audiences will be eager to hear about meaningful momentum as well. While worthy causes, taking action directly in your local community is a far more impactful exercise. Pay attention to the news cycles and be reflexive and responsive when key moments break.

Communications 78

Communications Employee Financial Community 78

Waxing UnLyrical

DECEMBER 21, 2018

Internal stakeholders can either fill out a document, or, you can sit down face-to-face and develop the material together. This is a group exercise for an internal team working for a client. This is a group exercise for an internal team working for a client. You are not brainstorming alone in a silo.

Strategy 88

Strategy Analysis Small Business Measurement 88

ImPRessions - Crenshaw Communications

APRIL 18, 2017

With more agencies using their website, blog, and social media platforms to showcase what they do best, it’s much easier to quickly narrow down top contenders. Client conference calls that involve a large group are sometimes more of a security blanket than a truly productive exercise. We say, go ahead and break that rule.

Skype 136

Skype Conference Agency Product Launch 136

Sword and the Script

AUGUST 14, 2018

It’s also a key reason why blogging and content marketing has become an important tool in the media relations toolkit. Also, see these related posts: How to Generate Media Referenceable B2B Customers with a Blog. a) Press releases typically get more internal scrutiny than any other category of public facing content.

Survey 102

Survey Report Media B2B 102

Wadds Inc.

JANUARY 16, 2023

We are eager to learn and absorb all we can about and from our new employer, make new friends, meet new people, visit new places, exercise our creative muscles, and demonstrate our talents and skills. We desire to perform our work excellently with plenty of zest and zeal.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Barokas

SEPTEMBER 22, 2017

Internal emails, client emails, newsletters, coordinating with reporters, maybe the occasional email from your mom. PR often feels like a game of email ping pong. Ideas are shared, tasks completed, reports delivered. The constant flow of email makes focusing on the completion of tasks difficult at times.

Skype 60

Skype Exercises Energy Local 60

Waxing UnLyrical

MAY 17, 2018

We wanted to convince them to approve the funding for such international efforts rather than saying “why does a sick child in Afghanistan pose a threat to me or my constituents?”. As we did a mock exercise replicating a TV interview, each of us took the approach that felt most comfortable or that we thought would be most effective.

Exercises 82

Exercises Interviews Groups Video 82

Mindful Marketing

MARCH 27, 2022

Texas A & M University University of Central Florida Ohio State University University of Florida Florida International University 2) What are brand characters of the following insurance companies? ” Subscribe to Mindful Matters blog. The answers appear a few paragraphs below: 1) What are the mascots of the five largest U.S.

Insurance 75

Insurance Insurance Television Exercises 75

PR in High Definition

MARCH 26, 2020

And no, I’m not suggesting that you do some Sherlock Holmes style, internal mind palace brainstorming. Mind maps can be used for any thinking or learning task, whether that’s coming up with a campaign or thinking of a topic for a blog, just make sure that you have fun with creating your mind map. It’s far simpler than that.

Creativity 54

Creativity Software Exercises Video 54

Bianchi Biz Blog

MARCH 18, 2021

This post originally appeared on the Public Relations Global Network (PRGN) blog. Most of them have been created in an intense exchange with various business stakeholders and you can use them free of charge to structure your report and make your information easier to be found, especially by international investors.

Report 80

Report Company Data System 80

Cision

MAY 6, 2015

It probably seems like a gross exercise in hubris (or click-bait) to say that this post will give you the “perfect” PR metric. After all, there are plenty of books and posts and miscellaneous expositions claiming the same. Customer touchpoint sensing.

Engineering 120

Engineering How To Measurement Analytics 120

Karen Freberg

AUGUST 19, 2018

One was one at UT, the other was IPRRC, and I had my very first international presentation in Beijing for the Reputation Institute. That’s why I added online teaching, consulting, and contributions to blogs and media to the list of things to do. For me, this was exercise. Now, it’s an expectation from the industry.

Conference 46

Conference Exercises Social Media Internal 46

PR in High Definition

JULY 24, 2018

On the Firefly blog last month, we discussed the benefits of Yossarian and how It links unusual concepts together to help broaden our thoughts and ideas beyond our usual scope. And no, I’m not suggesting that you do some Sherlock Holmes style, internal mind palace brainstorming. It’s far simpler than that.

Creativity 48

Creativity Software Exercises Video 48

PR in High Definition

APRIL 9, 2019

Internal Communications: Cockroaches tend to have small, close-knit teams, where Unicorns grow fast and departments can be quite decoupled from each other. In contrast, cockroaches are not usually beholden to anyone apart from their founders and can experiment as much or as little as they like.

Communications 48

Communications Exercises Fashion Newspapers 48

Shift Communications

APRIL 30, 2015

It’s no secret that large agencies have the luxury of launching programs as brand exercises, throwing money at a problem or trend — be it through M&A, new offices or “cutting edge” practices. The cultural impact of these failures can be dramatic, eroding internal and external confidence in the brand.

Agency 60

Agency How To Data-Driven PR Data 60

Stephen Waddington

MAY 23, 2018

A crowdsourced exercise by the #AIinPR panel over the past few months has characterised more than 120 tools. Tools were benchmarked against the GBOK framework by an international group of practitioners. The exercise was highly subjective – hence so is the analysis and interpretation of the data. AI tools in PR?

Analysis 60

Analysis Technology Tools Exercises 60

Waxing UnLyrical

SEPTEMBER 16, 2015

Go to the International Risk and Crisis Communication Conference ( ICRC ). and international research conferences, including ones in Australia, Brazil, China, Greece, Italy, Slovenia, Spain, Sweden, and The Netherlands. Researchers and practitioners need to work together in order to address these challenges.

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

Shift Communications

JANUARY 19, 2016

Courage is about strength of heart, or belief; it is a deep word, an internal word. When we exercise our courage, we know it. I was all set to write a blog post proclaiming this as the new way of doing influencer marketing, and just needed some data to prove the hypothesis true. What does it take to ask bold questions?

Data 60

Data Exercises Analytics Social Media 60

Buzzstream

JUNE 16, 2021

Sometimes we’re seeking to replicate the success of others in a pretty abstract way – we see other people’s successful campaigns on Twitter, LinkedIn, industry blogs and so on, and feel the pressure to replicate the results that others have achieved. I’d love to tell you that I’ve never made that mistake again, but I have, many times.

Digital PR 160

Digital PR Film Instagram Writing 160

PR in High Definition

JULY 22, 2019

Of course, by the time staff internally have established that it’s fake, the video will have gone viral, making the situation even more challenging. The rapid development of AI-powered tools has moved video doctoring from a primitive exercise often undertaken for fun, to a calculated misinformation tactic for bad actors.

Media 74

Media Viral Video Newspapers 74