Prohibition

APRIL 17, 2017

While we do ‘the traditional stuff’ very well indeed, we’re constantly pushing the boundaries of what you would expect from a PR agency. Job details: In this Account Executive graduate job, your role will include: • Establishing an understanding of clients’ business objectives and relevant wider industry issues.

Agency 48

Agency Crisis Management Fashion Social Media 48

ImPRessions - Crenshaw Communications

JULY 16, 2019

government that’s feeling the brunt (and the public relations cost) of digital warfare. In March, the health-care-related debt collector American Medical Collection Agency discovered it had been breached for over a year! Building better public relations will impact that bottom line. Place a price tag on the risk.

Company 213

Company Case Study Airlines Study 213

Solo PR Pro

DECEMBER 20, 2022

I’ve worked for agencies most of my career and the majority of my clients have been midsize to large businesses with ample budget to hire a full-service agency. I’ll be working on segmenting my time each day into larger blocks devoted to a particular client project exclusively. Jodi Echakowitz, Boulevard Public Relations.

Resources 77

Resources Energy Small Business Corporate 77

OnePitch

SEPTEMBER 8, 2022

In this month’s profile, we are talking with Megan Garbe , the Vice President and Director of Consumer Media Relations at Fahlgren Mortine. Tell us a bit about your day-to-day and your role as the VP, Director of Consumer Media Relations. This is actually a new role for the agency, one that I was thrilled to take on.

Pitching 98

Pitching Consumer How To Education 98

ImPRessions - Crenshaw Communications

JULY 22, 2019

Yet the business of public relations is thriving. To me this refers to the applications of PR skills once used exclusively in media relations to social community management, influencer relations, and content marketing. One reason is that PR is more relevant – and valuable – than ever. Here’s why. Credibility.

Mobile 244

Mobile SEO Web Journalism 244

Solo PR Pro

APRIL 5, 2022

When I left the media relations agency I cofounded after 16 years, I realized I would need an expanded skillset to attract new clients. Focusing on building deeper client relationships with longer, more strategic engagements meant I needed to be a better broad-based practitioner and less a tactical media specialist.

How To 105

How To Fashion Banking Industry 105

Konnect Agency

OCTOBER 2, 2019

Here at Konnect Agency , we win big for our clients every day. We work hard to secure national, local, and trade media coverage for our amazing clients – but once that placement goes live, our efforts don’t end there. Tag relevant people in the post, which encourages happy customers and followers to retweet or share.

Instagram 71

Instagram LinkedIn Social Media Agency 71

Victorious PR

NOVEMBER 21, 2022

For instance, at Victorious PR, we even geo-tag when at events so that we are hitting our ideal clients WHILE at the same event. This can be built through earned media, or rather, a stellar public relations campaign. This is the top question we get as a public relations agency. Earned Media. Why You Need Both.

Real Estate 52

Real Estate Media Advertising Advertising 52

Shift Communications

SEPTEMBER 25, 2014

Agency life demands that we divide our attention between multiple clients as well as internal projects that need to be completed. Even in agency life multitasking is lie, much like that cake. However, memory tags are easily overwritten because active working memory is relatively small in the brain. What was I working on?

Agency 146

Agency Internal International Course 146

Konnect Agency

NOVEMBER 9, 2021

Why Influencer and Celebrity Relations Move the Needle During the Holiday Season. At Konnect Agency, our team of influencer marketing experts works alongside brands to develop meaningful partnerships that drive ROI during this holiday sale season. T hree Tips for a Successful Influencer and Celebrity Relations Campaign.

Creativity 59

Creativity Analytics Guidelines Agency 59

Sword and the Script

JUNE 6, 2023

Summary of PR tech news from the last 30 days: PRophet offers a white-label option for PR agencies; Meltwater joins the generative AI race; mentions and new PR statistics Despite reports everyone in PR is using generative AI – it’s simply not true. And now onward with this month’s PR tech sum 1.

Survey 146

Survey Software B2B Pitching 146

Konnect Agency

MARCH 4, 2020

As PR professionals at a public relations agency and wizards in various industries across the board, a clean inbox can provide a sense of comfort not felt in other situations. Here are some simple ways to take back your beloved inbox and your energy this Spring at a public relations firm and beyond. Spring into action.

Energy 75

Energy System Agency Course 75

Prohibition

APRIL 29, 2017

We won Prolific North’s and the CIPR’s Agency of the year and we had a record year with a number of exciting new account wins, including several high street brands, and as a result we need to expand our growing team yet again. As you’ve probably figured out, we’re no relics when it comes to clever public relations.

Agency 54

Agency Creativity Hotels Social Media 54

Shift Communications

JUNE 19, 2015

For agencies, this means disclosing posts that mention clients as clients is important, and making sure any influencers employed for promotional purposes know specifically what their disclosure obligations are, in order to stay within the rules.

Guidelines 60

Guidelines Agency Pinterest Privacy 60

Solo PR Pro

OCTOBER 6, 2020

The main thing I do to manage my time is to track it as if I was still working at an agency. Maybe old habits die hard, but I find that by tracking my time (using toggl track), it helps me account for the hours I put toward client work and prioritize the things I need to do on a daily basis. Every day I have an appointment at 8:30 a.m.

Social Media 128

Social Media LinkedIn Resources Communications 128

Prohibition

FEBRUARY 15, 2017

Tell us a little about your journey… I started out as a volunteer at a small food PR and marketing agency. I also love the way PR and comms has become far more measurable, being in a position to demonstrate the strength of your work to your clients is so satisfying, not least when there’s direct engagement with consumers.

Hotels 86

Hotels Social Media Fashion Agency 86

ImPRessions - Crenshaw Communications

MARCH 9, 2016

In my first New York public relations job, one of my tasks was to sort and tally the stacks of client publicity clips that came in from the clipping service. That’s right, kids, there were actual newspaper or magazine cuttings, each bearing a white tag that listed where and when the item appeared.

Measurement 189

Measurement How To Guidelines Web 189

Prohibition

APRIL 2, 2017

Advertising agencies no longer stand in isolation, and with that neither should PR companies. So, don’t rest on your laurels, look at how you can innovate and really make an impact for your clients. Related Posts Leeds PR Agency Prohibition PR is looking for a PR Executive - is it you?

Social Media 48

Social Media Agency Consumer Fashion 48

Sword and the Script

JULY 7, 2020

Summary of monthly PR tech news: Muck Rack focuses on public relations management; Prowly enhances media database; new execs at Meltwater and Signal AI The term “public relations management” sounds like an advanced college class but shaping up for something else. Most draw analogy to customer relationship management, or CRM.

Technology 123

Technology Publicity Software Print 123

Prohibition

JULY 5, 2017

So when our lovely city centre client, The Light, informed us that they would be hosting another pop-up bar – after the success of the Game of Thrones-themed Stark’s Tavern – we couldn’t wait to get creative. Here at Prohibition HQ, we love creative social campaigns of all natures, and video content is no exception.

Video 48

Video Creativity Viral Fashion 48

Sword and the Script

JUNE 18, 2019

If you ask 10 different public relations (PR) professionals what they do for a living, you’d get 10 different answers. 7) “I help get my clients in the news and ensure people remember their organizations.”. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”.

Employee 148

Employee Print Writing Survey 148

Solo PR Pro

DECEMBER 17, 2019

In the public relations industry we know that there has been a persistent gap between the genders with more men occupying positions of power and earning more money. Public relations professionals know that data can be a powerful lever that can spark change. Please share in the comments or tag #solopr on social media.

Knowledge Base 54

Knowledge Base Study Report Agency 54

Sword and the Script

JULY 6, 2021

I missed my self-imposed deadline in June as I was simply overwhelmed by events: client work – always my first priority – but also bisdev, podcast production, blog posts, and trying to get this year’s annual JOTW comms survey ready for publication. Can your agency bring big ideas and execute? Give our services a try. PR tech mentions.

Pitching 89

Pitching Report Software Survey 89

Prohibition

JUNE 16, 2017

It was more of a cathartic exercise than anything work related, but it has provided me an invaluable insight into what works for influencers and what’s an absolute turn off. With this in mind I’ve put together my top tips for more engaging influencer relations. Just over a year ago I started a blog. The do’s.

Social Media 48

Social Media Exercises Viral Video 48

Communications Conversations

OCTOBER 23, 2017

Over the last week, I’ve had three separate, but distinct, experiences: I listened to #HeForShe founder, Elizabeth Nyamayaro (who was outstanding, by the way), talk about the constant struggle women experience as they seek out leadership positions at corporations, agencies and other organizations across the world at MIMA Summit.

Leadership 84

Leadership Newspapers Corporate Agency 84

Sword and the Script

NOVEMBER 20, 2018

You can tag them on social media or even better send them a private and personal message or email and let them know. This means a site that syndicates your content could outrank your own site for related search terms. Canonical tags are a good idea where possible but I find it’s usually not an option. Give our services a try.

Content Marketing 110

Content Marketing Pitching Social Media Internal 110

Prohibition

JULY 3, 2017

Related Posts Promoting the link between sleep and sporting success 36 It’s not perhaps surprising to hear that sleep can have a massive impact on both our body and mind. Here is just some information on our World of Sport stars: To find out more about the Sealy World of Sport, visit the website here.

Sports 48

Sports Energy Training Creativity 48

MaccaPR

JULY 30, 2014

How do we love pest control company Orkin’s "Bug Wisdom" marketing campaign from agency The Richards Group? Let us count the ways this 8-video entomological marvel exemplifies what can be accomplished when a client and its marketing firm have the courage to subvert what’s expected of a brand: (Source: AdWeek ). #1

Video 70

Video Groups Agency YouTube 70

ImPRessions - Crenshaw Communications

MARCH 31, 2017

People often ask how agencies come up with great ideas for public relations campaigns. Agency teams will answer this question differently owing to their unique sector experience and orientation, but there are commonalities. In a recent conversation with agency peers, a dirty little secret was revealed.

Airlines 120

Airlines Exercises Fashion Print 120

Stephen Waddington

MAY 16, 2019

Content creation and relationships Danielle Whitfield started her career as a journalist at a news agency called North News and Pictures. Christian headed to London to work at an agency called Freuds before heading back north to work for a local agency. The agency works for clients including Lynx, Levi’s and Marmite.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Sword and the Script

APRIL 6, 2021

I took a quick look back to review what was going on then, and thought the subhead accurately summarizes that snapshot in time: Some PR technology vendors have made pandemic-related announcements, but there’s a bit of “business as usual” too. Either way, every PR pro should want to know when their company or client earns a new backlink.

Media 106

Media SEO Analytics Analysis 106

Communications Conversations

DECEMBER 5, 2019

She’s never been a client. She’s spent time at the largest PR agency in Minneapolis (Weber Shandwick). My background in journalism, public relations, communications and advocacy has been a great fit for this work. You spent much of your 20s working in media and agency environments.

LinkedIn 88

LinkedIn Social Media Storytelling Agency 88

Sword and the Script

MAY 7, 2019

These are earned, much in the same way media relations outreach earns coverage. This falls into the classic purview of public relations. These are earned, much in the same way media relations outreach earns coverage. Non-key word anchor text: Sword and the Script Media writes about public relations. Click To Tweet.

Google 133

Google Banking Engineering Web 133

Sword and the Script

NOVEMBER 28, 2017

That’s according to the results of a survey of 1,377 bloggers conducted by Orbit Media a web design agency. It’s the fourth consecutive year the agency has conducted the survey. Don’t miss these related posts: B2B Blog Metrics: 4 Effective Categories to Measure Success. Can your agency bring big ideas and execute?

Study 79

Study B2B Marketing Survey 79

The Resolution Blog

APRIL 23, 2018

I have the metrics that you want I am the thing that you need The client looked me deep in the eyes They say there’s no turning back How can you plan your next thing They said they’re not coming back Because he’s distrusting of me… Dirty Data, nah Dirty Data, nah Dirty Daaa? — She said that’s ok. I don’t need your insight.

Data 120

Data Measurement Examples Tools 120

Sword and the Script

APRIL 10, 2018

A couple weeks ago a client was locked out of their press release service. This, of course, is no mystery to anyone that’s worked in public relations for any length of time. A sure-fire way to stir up debate – or plea for attention – in public relations is to call the press release dead. So, we kept going without it.

Engineering 71

Engineering Content Marketing Analysis B2B 71

Sword and the Script

OCTOBER 29, 2019

Agencies can manage the newsrooms for multiple clients with Prezly or corporate communications can opt for their own instance. Prezly provides a range of tags that you can use to segment and filter your contacts, where for example, you can segment a list of reporters interested in financial news vs. product news.

Pitching 63

Pitching Analytics Enterprise System 63