Cision

APRIL 5, 2017

Far from a secret pheromone added to the air in a clothing retailer — or subliminal cues placed in television advertising — emotional, truth-based storytelling plays on a consumer’s state of mind and makes them want to believe. The ad itself has been viewed more than 63 million times on YouTube.

Brand 252

Brand Branding YouTube Social Media 252

Communications Conversations

OCTOBER 25, 2017

It talks about a relatively successful YouTuber named “Jacksepticeye” who is now touring as a result of racking up some 17 million subscribers on his YouTube channel (he’s one of these YouTubers who apparently makes snarky remarks while playing video games–man, the way I wrote that makes me sound REALLY old!).

YouTube 121

YouTube Television Banking Corporate 121

Critical Mention

OCTOBER 29, 2019

In addition to learning how to deliver information across all mediums, PR pros must be strong storytellers and know how to navigate and tailor messages to the targeted audiences. For example, organizations communicating with television coverage audiences should take a different approach than they would on social media.

Radio 92

Radio Television Social Media Sports 92

Mark My Words

NOVEMBER 20, 2015

Kwik Fit’s video might not be an advert in the conventional sense but it has attracted the kind of attention that television fare would hope for. Within its first week the youtube has been viewed over 600,000 times and it’s been picked up by the Mail Online. PR can provide the content and PR can channel it too.

Film 60

Film Television YouTube Video 60

Beyond PR

APRIL 6, 2017

Far from a secret pheromone added to the air in a clothing retailer — or subliminal cues placed in television advertising — emotional, truth-based storytelling plays on a consumer’s state of mind and makes them want to believe. The ad itself has been viewed more than 63 million times on YouTube.

Brand 49

Brand Branding YouTube Survey 49

wiredPRworks

SEPTEMBER 3, 2018

Now, before you roll your eyes and click off to look at cats dancing on youtube, hear me out. Instead, we have a history of storytelling where women who have any personality at all are punished severely for it. Currently based in Los Angeles, Brooksbank is the writer of several feature films and a television pilot. Lady Macbeth.

Film 75

Film Television YouTube Video 75

Critical Mention

FEBRUARY 27, 2020

I always remind clients it’s about storytelling. My years’ experience as a reporter has taught me a very important thing – people want to content that is relatable and solution based.

Journalism 78

Journalism Social Media Radio Fashion 78

Contently - Strategy

DECEMBER 14, 2018

So you post the clip on your company’s new YouTube page. Every minute, 400 hours of video are uploaded to YouTube. Television networks and movie studios spend millions trying to pull audiences in and they still miss the mark all the time. You’re confident this great video will get people talking.

Viral 100

Viral Video Strategy YouTube 100

Solo PR Pro

JANUARY 19, 2016

He is also the founder of Dan Farkas Interactive, which specializes in social storytelling through a variety of platforms. . But when 919 million people (and counting) choose to watch a video on YouTube in less than four months, it’s as close to a sign of consensus that the Internet can get.

Strategy 40

Strategy Brand Branding Journalism 40

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. to rock your social media and content marketing. 13) Mike Stelzner.

Social Media 120

Social Media Marketing Pinterest Media 120

Cision

APRIL 5, 2017

Automobile companies (and the military) are the largest advertisers on television. Storytelling vs. Brand Newsrooms. John Avlon: Brand newsrooms should be about storytelling. Chris Lynch : While digging into the data, we discovered 51% of journalists feel influencers care more about opinions and feelings than hard core facts.

Report 225

Report Media Advertising Advertising 225