Sword and the Script

OCTOBER 25, 2022

Proven business value. The addition of marketing, analysis, trade show consultation, managing professional organizational memberships and everything else has made every day a whirlwind of tasks, to-do lists and semi-controlled chaos.”. Comms has had to be more responsive to social justice issues that integrate with the business.”.

Communications 120

Communications Crisis Internal International 120

Cision

AUGUST 11, 2016

However, all this change gives us little time for researching the best sites for the latest news in marketing, PR and SEO. That’s why Cision has compiled a list of the top 100 sites for marketers. The calculation takes into account a number of data points, such as social shares, SEO data and page rankings.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

The Resolution Blog

JANUARY 8, 2018

Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. So when Gary discovered the research of Frederic Filloux, a journalist and an entrepreneur in editorial and business-side news, we were intrigued.

Tools 136

Tools Publicity SEO Measurement 136

Sword and the Script

JULY 2, 2019

At the beginning of every new month, I take a look back and the news and notes stemming from the software developers that make tools for PR pros. I call it the PR technology summary ( PR tech sum ) and here’s what I found over the last 30 days. 1) Business Wire partners with investor relations tech company Q4.

Trends 60

Trends Media Report Technology 60

Mindful Marketing

SEPTEMBER 17, 2015

Last week at the INBOUND15 conference here in Boston, our CEO & Founder presented to an overfilled room on “PR Analytics & Measurement: A New Data Frontier.” And tracking those numbers is easier than ever with the technology we have today. What events or news drive media interest?

Measurement 50

Measurement Analytics Analysis Conference 50

Buzzstream

DECEMBER 17, 2020

It’s also great for backing up why you’re picking a concept for a client as you have real data to prove why, for example, a trend-led piece on interior design has strong potential to work. You will then gain insights into what style of content (lists, videos etc.) gains the most links for the topic in the country you’re targeting.”.

Digital PR 161

Digital PR Tools Pitching Film 161

Beyond PR

OCTOBER 25, 2017

We are excited to announce the latest Cision® Communications Cloud® product release. Limited by time and resources, communicators must take action on the data they capture to craft and manage campaigns that will drive engagement, conversions, and ultimately, top-line revenue growth. And it’s only getting better.

Communications 73

Communications Analytics Analysis Data 73

Sword and the Script

MAY 5, 2020

There just wasn’t (and still isn’t) much coverage about the PR technology community, and so about a year ago , I started summing up the vendor announcements on the first Tuesday of every month. Here’s the list of PR technology companies I’m watching. The service uses artificial intelligence to find, summarize and cluster news.

Pitching 84

Pitching Survey System Technology 84