Media Relations Pitching Radio YouTube 
Burrelles Fresh Ideas
MARCH 5, 2024
Yes, it’s true that in today’s digital landscape, public relations professionals no longer rely on earned media alone. Most PR pros today use some form of the PESO Model which includes owned, shared, paid and earned media. However, media pitching and media relations to secure earned media still dominate the industry.
Critical Mention
OCTOBER 7, 2020
YouTube has also announced its plans for its version of a short-form video platform called Shorts. Just like TikTok, platforms like Facebook and YouTube are providing 15-second videos that users can share with their followers. Here are four PR trends to consider for 2021: 1. Short-Form Videos. Social Awareness. SCHEDULE A DEMO.
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Critical Mention
OCTOBER 29, 2019
Success in the PR world translates to knowing how to deliver captivating media pitches, interactive campaigns, detailed press releases and more. PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Share Tweet Share.
Critical Mention
JULY 2, 2020
Elevate your Pitch Game. Not only do marketers benefit from team integration, but PR pros can also benefit from cohesive teamwork by enhancing their pitches and speeches with key points from engaging marketing collateral. Earned media tracking is an essential tool for both PR pros and marketers. Integrates your Business .
Critical Mention
FEBRUARY 27, 2020
The use of “hyper-focused” pitches will be helpful as well – finding the appropriate media connections and pitch one or two producer/editors at the most you with which you connect. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?
Critical Mention
DECEMBER 20, 2019
Proactively pitch to journalists who cover your industry or area. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo.
Bad Pitch Blog
APRIL 24, 2007
If you’re too young to care about remember a sitcom from the late 1970s, hit YouTube to see some clips from WKRP in Cincinnati. One thing’s for sure, the pitch is smart and creative. The master mind behind the pitch is Buz Buse, head of PR for the Cincinnati USA Regional Chamber and PR Week’s 2007 Professional of the Year.
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