Burrelles Fresh Ideas

MARCH 5, 2024

And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.

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Media Nonprofit Pitching Analytics 98

Polaris

DECEMBER 10, 2014

Perhaps the best example of “interruptive” marketing (or outbound marketing as it’s also called) is the call you received from the local duct cleaner just as you’re sitting down to dinner. You can’t forward a clip of a recent television interview. You can’t email an invitation to a local speaking gig.

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Blogging Comparison eBook Case Study 183

Katie Paine's Measurement Blog

MAY 25, 2023

If you need local press, however, your choices are more limited. However, when our smaller companies have very specific needs, we find ourselves actually doing the research, be it surveys or media monitoring. 8 I need to know what local dailies and other traditional print media outlets are saying about us.

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Measurement Communications Survey System 52

Stephen Waddington

MAY 19, 2020

Radio, television and streaming are also holding up or growing. Our local BBC news programme and even the national idents are based on clips from social media. With everyone stuck at home we’ve seen a boom in big messaging and social networks. Engagement and traffic on Facebook, LinkedIn, Instagram, TikTok and WhatsApp is up.

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Crisis Government Energy Community 151

PR Insiders

NOVEMBER 10, 2020

Just recently, journalists were surveyed about how the pandemic had affected their work. Keep up with local news. When you’re pitching to your local media, make sure your pitch is relevant to their readers, viewers or listeners. Your willingness to honor their requests will help create a great relationship with them.

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Media Pitching Print Interviews 78

Sword and the Script

MAY 14, 2016

So I turned to a local repair shop to see what could be done. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. If you enjoyed this post, you might also like: Survey Finds Tough Grades on B2B Content Marketing.

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Marketing B2B Local Customer Service 60

Mark My Words

APRIL 2, 2015

Ahead of tonight’s 7-way clash many, including the BBC’s Nick Robinson, have questioned whether televised debates amount to anything more than light entertainment. And it’s true that those aged between 18 and 24 don’t tend to flock in large number to their local polling stations. I don’t agree with Nick R.

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Television Survey Social Media Government 60

Shift Communications

SEPTEMBER 26, 2016

On the premises, we see comparatively few people talking about local occurrences, other than local bands and festivals. Qualitative data like ethnography informs the questions we should ask in quantitative studies like surveys. Acts : what do the actors say they’re doing? Working remotely. Enjoying seasonal drinks.

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Study Examples Local Television 60

Sword and the Script

NOVEMBER 29, 2016

In broadcast television, you had three choices – ABC, CBS or NBC. Today, are many more options both on the television – and on the web. Where the major daily newspaper – even the online version – was the single most influential local publication in any American city, today it’s just one among many. The same is true in print.

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Content Marketing Publicity Marketing Television 60

PRSay

FEBRUARY 27, 2017

However, I noticed something concerning in my professors, internship supervisors and the professionals in our local organizations. The 2016 labor force statistics from the current population survey provided by the Bureau of Labor Statistics reports that of all people employed in public relations, still less than 10% are African American.

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Conference Education Public Affairs Television 60

Critical Mention

APRIL 26, 2017

We surveyed fans and asked them what amenities they would most like to see incorporated at the Carrier Dome. Many of his innovative marketing and promotional ideas have appeared on television and in published textbooks. “Fans First” was all about creating a better game-day experience for our loyal and passionate fan base.

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Sports Internal International Enterprise 60

Communications Conversations

MAY 13, 2015

She has a strong background in advertising, public relations and marketing and is skilled at primary research (surveys and focus groups). His work in analytics while at Penn State was used as part of a presentation to the local minor league affiliate of the St. You can find her portfolio here: [link]. Natalie Anastasia, @natanastasia.

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Groups Internal International Conference 60