Presspage

SEPTEMBER 19, 2017

While content publication and distribution have been automated for years, previously human-owned or creative activities have seen a rise in the use of automated technologies. For example, Associated Press (AP) has implemented AI technology to produce all earnings reports. Second, we overestimate the power of the human touch.

Software 83

Software Technology Knowledge Base Creativity 83

The Proactive Report

MAY 12, 2017

CMOs at the largest technology companies report that building out content marketing as an organizational competency is the second most important initiative, only behind measuring ROI. ( Not utilizing the knowledge and experts you have. 64% of marketers identify developing a comprehensive content strategy as a top challenge.(

Knowledge Base 113

Knowledge Base SEO Strategy Digital PR 113

PR 20/20

SEPTEMBER 28, 2020

Digital is more important than ever—both in the way we market to our leads and customers, and the technology we use to communicate with them. The new automation tools allows users to automate or trigger workflows based on ticket statuses, and manage common Service interactions (think: answering FAQs or business hours).

Enterprise 98

Enterprise Knowledge Base Conference System 98

PR 20/20

SEPTEMBER 16, 2020

Consider outside technologies too, and how you could bring them under one platform. Get more information about predictive lead scoring from HubSpot's Knowledge Base. Utilization Audit : Before doing anything else, perform a full review of platform usage. Be Smart About Your Data. You can read more about it here.

Strategy 72

Strategy Marketing Data Software 72

Communications Conversations

SEPTEMBER 15, 2014

Here are four I would sell my boss (if I had one) on this year’s MIMA Summit: I will expand my knowledge base. This year, you’ll learn about wearable technology, marketing automation, design, paid media strategies and much more. Back to the sell job–because I want you to go!

Knowledge Base 121

Knowledge Base Community Technology Writing 121

Cision

MAY 11, 2015

And this is the same technology that you can use with Tag Manager to help measure your PR and marketing initiatives. Official Google Tag Manager knowledge base – This can give a really thorough idea of what GTM can help you accomplish with measurement. Google Tag Manager explained.

Measurement 120

Measurement Tools Analytics Google 120

PR 20/20

OCTOBER 2, 2017

Sidenote that there are 5,000+ options for organizations choosing from the various marketing technologies out there … So what’s Dharmesh’s recommendation? Help customers help themselves with a native knowledge base. Start with a core platform, then plug in the rest for the best of both worlds.

Facebook 57

Facebook Software SEO Knowledge Base 57