Presspage

SEPTEMBER 19, 2017

While content publication and distribution have been automated for years, previously human-owned or creative activities have seen a rise in the use of automated technologies. For example, Associated Press (AP) has implemented AI technology to produce all earnings reports. Second, we overestimate the power of the human touch.

Software 83

Software Technology Knowledge Base Creativity 83

wiredPRworks

AUGUST 2, 2016

As technology, culture, media and marketing converge, it’s an intriguing time to be a marketer. Event marketing and the technology-enabled connectivity is a really powerful frontier that people are interested in. It should be a real blast for anyone looking to improve their knowledge base.

Leadership 40

Leadership Survey Enterprise Conference 40

Contently - Strategy

NOVEMBER 27, 2018

When I work with large technology companies, all they want to do is reach the CMO. If you have a unique data asset or you have some knowledge based on the work you do and the service that you provide, double down on that.” Gut instinct has a place in content marketing, but not if it goes unchecked.

Strategy 108

Strategy How To Content Marketing Analysis 108

Ethical Voices

JANUARY 8, 2024

You had maybe a slightly smaller subset of the population that was scared to death that we were all going to lose our jobs and be replaced by technology. This technology is going to help us practice our profession better. The truth is somewhere in between. It’s not going to completely change how we operate.

Ethics 82

Ethics Publicity Guidelines Technology 82