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How to Get Free Publicity Now (Real Estate Agents)

PR for Anyone

This tactic is one of the easiest ways to get media exposure for your business by taking what is already in the news and bringing it home (to your local market) and/or establishing yourself as the expert on that topic. . A media cycle starts with a breaking news story. For example, where I am in the Washington, D.C.

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Pitching the Local Media – Tips from the Pros

PR for Anyone

There is nothing I love more than seeing the results of agents I’ve worked with when they are featured in the media. It is an absolute game changer for their real estate business in terms of credibility and visibility. The easiest way to do this is pitching the local media. Every locality has its own story.

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How to Create Great Content – FAST

PR for Anyone

Here is a great way to create great content fast: Most Realtors struggle with what content to post on social media and in blogs. Look at holidays and what you can relate your real estate business to and then post things about that. Content can be all about neighborhoods you specialize in and the local community.

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8 “curiosity conversations” I’d love to have in 2021

Communications Conversations

My friend and local PR legend, Rose McKinney gifted me a wonderful book by Hollywood producer, Brian Grazer. The book was all about how he has used curiosity as his superpower to interview and chat with people like Princess Diana, LeBron James and many other folks he never dreamed he’d have the opportunity to chat with.

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8 “curiosity conversations” I’d love to have in 2021

Communications Conversations

My friend and local PR legend, Rose McKinney gifted me a wonderful book by Hollywood producer, Brian Grazer. The book was all about how he has used curiosity as his superpower to interview and chat with people like Princess Diana, LeBron James and many other folks he never dreamed he’d have the opportunity to chat with.

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Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

Vaco recruiter Piper Ochsner additionally advises candidates to be prepared to deliver a similar video-worthy introduction in person, as well, and suggests that a candidate’s ability to answer the inevitable interview opener “Tell me a little about yourself” can make or break an interview. Get published.

Brand 189
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Behind the Headlines With Lynda Fernandez

Cision

In this interview, Lynda discusses how technology has transformed PR, why the press release is not dead and the strategies brands should adopt to improve their campaigns. After graduating from college with a degree in broadcast journalism, a professor recommended me for a part-time position at the local Fox affiliate.