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Meet the Media: Scotty Reiss, Founder of A Girls Guide to Cars

Bianchi Biz Blog

I’m the founder of A Girls Guide to Cars , the leading automotive site written for women. That last category is especially close to my heart because it underscores the reason we exist: To connect women, by far the largest purchaser of cars, to one of the most expensive and important purchases they make. What will she love?

Meeting 74
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6 Twin Cities women with amazing PR, comms and marketing career journeys

Communications Conversations

A few weeks ago, Ad 2 hosted a great event (led by former Tommie, Chloe Lewis)–a Women’s Leadership Panel. I love the premise of this event–give successful women business leaders in our industry the floor to talk about how they did it and (again, guessing here) how it was more messy than you think. LeeAnn Rasachak.

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5 “Founding Fathers” Of PR

ImPRessions - Crenshaw Communications

As Father’s Day approaches, it’s a good time to remember the legendary figures who shaped modern public relations. In addition to his famous “ torches of freedom” campaign that advanced social acceptance of women smoking in public, he dreamed up the campaign that convinced Americans to eat bacon for breakfast. Rockefeller Jr.

Corporate 178
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Popping candy politics prioritises publicity over policies

PR Conversations

The BBC asked ‘women who drive vans’ for their alternate designs – that’s really getting into a serious debate. The suggestion is that women aren’t interested in broader issues – and it is arguable that labelling certain issues as of specific interest to women reduces their perceived importance in society.

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Popping candy politics prioritises publicity over policies

PR Conversations

The BBC asked ‘women who drive vans’ for their alternate designs – that’s really getting into a serious debate. The suggestion is that women aren’t interested in broader issues – and it is arguable that labelling certain issues as of specific interest to women reduces their perceived importance in society.

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To, For, and Of Women on International Women’s Day

Waxing UnLyrical

Happy International Women’s Day! Now, I feel we should celebrate the women in our lives every day, not just on one particular day a year. But at least the day helps to call attention to notable issues surrounding women – half the world’s population. How did it begin?

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Behind the Brands: Oxfam Holds Big F&B Accountable

Waxing UnLyrical

We hear a lot these days about how brands are working hard to become more green; “sustainability” is the new black. With International Women’s Day approaching, Oxfam recently embarked on what I think is one of the best-conceived and (so far, at least) executed awareness and activism campaigns: Behind the Brands.

Brand 98