Industry Leadership Pitching Trade Shows 
Sword and the Script
AUGUST 26, 2014
That’s the number of pre-trade show pitches one blogger told me he had received in a side bar conversation last week. For the most part, he runs his blog like a traditional news site, clearly has good industry contacts and always winds up involved in a couple of sessions. The PR pitch deluge inevitably follows.
ImPRessions - Crenshaw Communications
APRIL 3, 2020
COVID-19 has crippled some industries, and it’s had an indirect effect on many others. Even B2B technology companies – normally resistant to many ups and downs – rely on PR from event marketing to drive business development, brand awareness, and thought leadership. Now is the time to grab vacated speaking slots.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Konnect Agency
AUGUST 2, 2022
According to a poll by Marketing Insider Group , 71% of marketers say they have benefitted from thought leadership. A thought leadership strategy can help to establish and identify a unique expert leader for your brand to create content that can separate it from other brands within the industry.
5W PR
APRIL 13, 2020
It’s a way to demonstrate to an audience that the brand or the executive emphasizes thought leadership and helps the brand establish itself as an industry expert and as a voice. However, there’s always the possibility to buy reprints, which can be used as part of a press kit, at trade shows or even in customer mailings.
ImPRessions - Crenshaw Communications
MARCH 23, 2017
One nearly surefire tactic for building thought leadership, creating quality content, and earning trade media coverage is a panel discussion event we call the business thought leadership panel. Avoid a sales pitch. Hosted panels are generally thought leadership and branding opportunities.
PR Fuel
JULY 14, 2021
For example, you might want to announce an upcoming trade show or conference. Your list can include journalists and press contacts that are relevant to your industry. Radio shows. Focus your attention on people who hold leadership positions. Develop Your Pitch. Keep your pitch email short and sweet.
ImPRessions - Crenshaw Communications
FEBRUARY 9, 2017
Prepare before you pitch. I’ve seen many startups rush into PR the moment they close a round of fundraising or participate in a major trade show or accelerator. What breakthrough or industry change made it possible? Think outside your industry. Here’s what we’ve learned about PR for startups.
Expert insights. Personalized for you.
119 
Let's personalize your content