Burrelles Fresh Ideas

JUNE 27, 2023

Multimedia Elements : Boost your press release with multimedia elements such as high-quality images, videos, infographics, or audio clips. This is one of the reasons I tell PR students that a minor or emphasis in multimedia journalism and journalistic writing is a solid choice. Remember, stories are powerful.

Pitching 40

Pitching Writing Engineering Wikipedia 40

PR 20/20

MAY 23, 2017

For the latest industry trends, we turn to: Orbit Media Studio : From content marketing, to analytics, to design and everything in between, Orbit Media, co-founded by influencer Andy Crestodina ( @crestodina ), is your one-stop-shop for all-things marketing. Search Engine Journal publishes articles for every level of search expert.

Resources 53

Resources Marketing SEO Engineering 53

Beyond PR

MAY 17, 2018

A lot has changed over the last 12 years — Forsythe is now director of editorial video at McClatchy — with many newsrooms, including McClatchy’s, wanting their journalists to shoot video, find photographs, incorporate infographics and more into their work when they can. Use Multimedia to Tell a Better Story.

Infographics 54

Infographics Print Video Real Estate 54

Onclusive

DECEMBER 22, 2017

Media’s Executive Editor of Content Strategies, recently sat down with AirPR to discuss sponsored content, PR, storytelling and the future of the industry. With decades of experience in journalism, PR and content marketing, Jon is now in charge of content for Inc. Jon Gelberg, Inc. Studio, which produces all content for Inc.’s

Interviews 294

Interviews Strategy Content Marketing Advertising 294

NewsWhip

MAY 27, 2021

The future of storytelling in healthcare communications. Real Chemistry’s Practice Leader of Media & Engagement Becky Vonsiatsky joins NewsWhip’s CEO Paul Quigley to discuss how healthcare storytelling will continue to connect authentically with key audiences, wherever they are. May 21, 2021 | 11:30am EST / 4:30pm GMT. Becky: Yeah.

Healthcare 78

Healthcare Storytelling Communications Local 78

ReimaginePR

SEPTEMBER 5, 2016

But, it’s not ideal when your customers stumble on your blog, hoping to learn why they should choose your business only to be met with uninspired blog posts filled with industry-related terms that they don’t understand. This means photos, infographics and other graphic elements that break up large chunks of text. Infographics.

Blogging 120

Blogging How To Infographics Writing 120

The Proactive Report

JANUARY 30, 2015

Our moderator was Jerry Swerling, Professor and Director of Public Relations Studies, USC Annenberg School for Communication and Journalism. When Weber Shandwick, long known as a PR agency, starts a section devoted only to paid media (Sawmill) and makes Josh Rose the Chief Creative Officer, you know things are changing in our industry.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

Journalistics

APRIL 5, 2016

According to the Cision’s report, a multimedia journalist is a skillful storyteller, capable of communicating not only in words, but also in images, video, and emerging multimedia formats (GIFs and 360-degree video come to mind). The top trend in media right now is the evolution of the multimedia journalist. And guess what?

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

According to the Cision’s report, a multimedia journalist is a skillful storyteller, capable of communicating not only in words, but also in images, video, and emerging multimedia formats (GIFs and 360-degree video come to mind). The top trend in media right now is the evolution of the multimedia journalist. And guess what?

Media Relations 40

Media Relations Media Mobile Pitching 40

Contently - Strategy

JANUARY 23, 2019

Aggregation is an old practice in journalism, and digital transformation has only encouraged it. “It’s worth thinking about what we actually want the standard fare of our data journalism—or explanatory journalism, if you prefer that more marketable description—to become,” he wrote. That’s it?

Media 99

Media Journalism Content Marketing Education 99

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. A brief history of publicity In my view the public relations industry took a wrong turn in the 1950s. You should not start with three pages of A4, but a tweet, an infographic or a video.

Media Relations 115

Media Relations Media Print Newspapers 115

Contently - Strategy

JULY 31, 2019

In the marketing world, professionals tend to glom onto useful marketing buzzwords as a shared language, and those terms can actually prove useful to professionals in adjacent industries. As the marketing and media industries continue to look more and more alike, their lexicons overlap too. Hub and spoke.

Content Marketing 85

Content Marketing Marketing Media SEO 85

Sword and the Script

AUGUST 2, 2016

During the work week, he’s an account manager with LTPR , a public relations firm based in Portland, Oregon specializing in the financial, healthcare and professional services industries, including crisis communications and litigation support. My degree and early work was in broadcast journalism. for a National Guard.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

wiredPRworks

DECEMBER 1, 2015

I jumped at the chance to learn from leaders in the industry right in the heart of my own city. Infographics offer an engaging way to share statistics, tell a story or show a process. She is passionate about storytelling and connecting with audiences. Instead, choose one or two platforms to excel at.

Social Media 40

Social Media Media Infographics Storytelling 40