Cision

AUGUST 9, 2016

I thought to myself: “Everything we do is storytelling!” I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree. It’s quite helpful in that platforms offer marketers instantaneous feedback on your message — 1,000 Likes!

Crisis 0

Crisis Reputation Study Social Media 0

Doctor Spin

MAY 30, 2023

His innovative marketing techniques and relentless pursuit of the extraordinary laid the groundwork for many modern public relations strategies. This was done by embracing controversy, using storytelling to his advantage, and sometimes, pushing ethical boundaries. Phineas Taylor (P.T.) Barnum had a knack for creating buzz. Tormala, Z.

Publicity 52

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Konnect Agency

AUGUST 9, 2019

If meditation’s not your beat, try yoga and exercise to add some dedicated “me time” to your day and stay on top of your overall health. Try a storytelling podcast like Imagined Life , or marketing and business talks from GaryVee. Take 15 minutes to reflect on your day in a journal or with a friend.

How To 40

How To Exercises Energy Storytelling 40

MaccaPR

FEBRUARY 2, 2017

Gannett recently “downsized” 350 jobs and the Wall Street Journal laid off 48 (although to be fair, the Washington Post – with 750 newsroom positions – is adding dozens of journalists ). With magazines, you can relax readers into the story and exercise your muscles of narrative storytelling. Paul magazines on the magazine rack.

Print 48

Print Newspapers Interviews Journalism 48

PR Fuel

JULY 24, 2018

3. Use Tried and True Storytelling Techniques – Establish a clear beginning middle and end, use details to “show” your story and not “tell” it, and build suspense to keep the reader scrolling down or flipping pages. Here’s a good exercise. Determine the chronology of your business story before writing it. They tell stories.

Pitching 40

Pitching Media Small Business Writing 40

Deirdre Breakenridge

APRIL 29, 2019

The days of objectivity are gone and the days of combative, aggressive, argumentative ‘in your face’ journalism has taken its place.”. My friend, Lou Hoffman calls it the “F word” in storytelling – failure. For many, media relations is just an exercise in exporting a spreadsheet of contacts and hitting the send button.

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Survey Media Relations Media Ethics 377

Waxing UnLyrical

OCTOBER 28, 2015

Storytelling is a hot topic in the communications industry these days. Thankfully, there are resources that can make the process a little easier to make you a great storyteller. Pixar’s storytelling rules. As any writer can attest, this is often the hardest part of the storytelling process. Guest Post by Kristin Piombino.

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Storytelling Resources Writing Corporate 40

Landis PR

JANUARY 3, 2022

There is no doubt that public relations – which carries roots from the journalism side of the industry, now touches marketing, e-commerce, social media, digital outreach and more. With a tight labor market, keeping the people you have will be even more important than attracting new talent.”. What a year!

Trends 52

Trends Trade Shows Agency Communications 52

ZudePR

DECEMBER 30, 2016

Quite simply the best marketing book I’ve ever read (and I’ve read a few). Their lasting power lies in the fresh, imaginative, daring, surprising storytelling of their creators. If you’re an entrepreneur, own a business, or are interested in digital marketing, this book’s a must. #4: Cialdini PH.D.

Writing 84

Writing Google Meeting Airlines 84