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Ethics: Not Just a Policy

PRSay

To paraphrase a friend of mine β€œEthics should not just be a policy. Ethics is central to effective public relations. I wrote a few years ago about training your ethical mind and the lessons still hold true today. It’s why we have ethics month every year and why we created the PRSA ethics app. 15, time TBD.

Ethics 113
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PR Strategies For Disruptive Technologies

ImPRessions - Crenshaw Communications

PR played a pivotal role by enlightening audiences about the wider applications of blockchain – from supply chain management to healthcare – thus fostering increased acceptance and adoption. Concerns about job losses, privacy breaches, and ethical use are widespread. Consider the recent innovations around generative AI.

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Disinformation in Business and Facts, Diplomacy, and Trust as Countermeasures [UML]

Sword and the Script

The concern here isn’t just for the ethics of data and psychology in business persuasion – but also the ability to recognize when it’s being used against you. promoting false information in healthcare that leads to mistrust of the medical community. 1) The risks of disinformation in business. of George Washington University.

Film 87
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Ethical Issues with Coalitions and Front Groups – Greg Bailey

Ethical Voices

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. I was the managing editor of the local business journal here in Nashville before joining a local PR firm.

Ethics 92
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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center. Justine Perez , social media specialist – U.S.

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Professional PR Development. Why bother?

PR Conversations

With PR bodies increasingly focused on the importance of raising standards in professionalism and ethics, why are some (or most?) Critical thinking is recognised as a vital analytical process that improves decision-making, reasoned and ethical judgements, and evaluation of potential outcomes. Dr Kevin Ruck. Co-founder, PR Academy.

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Media Relations Must-Dos: 10 Tips for More Earned Media

Beyond PR

Know your standards: AP News Values and other codes of ethics. It’s important to not only stay current with PR and marketing best practices, but also journalism best practices. The journalists you work with need to know and trust that you have the expertise, experience and perspective to add to their story. Learn them.