Business Wire

FEBRUARY 24, 2021

In the past 60 years, newswires have played a very large role in the news reach and distribution space. Only a commercial newswire can provide a near simultaneous distribution of a single piece of content, around the globe. There is nowhere that this is more important than in the financial disclosure space. In this series, we are looking at the seven core reasons organizations use newswires like Business Wire to distribute their breaking news content, including: Trust.

Financial 201

Financial Blogging Industry Publicity 201

Onclusive

FEBRUARY 24, 2021

When Equilar , the leading provider of corporate leadership data solutions, came to Onclusive for help, the communications team had been struggling with accurately and efficiently tracking media mentions at target publications, compiling dashboards to measure and report on their efforts, and building media relationships with reporters for potential pitches.

Case Study 195

Case Study Communications Study Leadership 195

Agility PR Solutions

FEBRUARY 24, 2021

Social media platforms introduce new features and change their algorithms consistently to keep up to date and keep up with app feature trends to further improve your apps’ popularity. These rapid changes present a whole new challenge for brands, digital PR firms and social media marketers. This makes companies consistently review the future of social media and […].

Trends 188

Trends Marketing Media Social Media 188

Prowly

FEBRUARY 24, 2021

When it comes to sharing your client’s news, every PR knows the importance of having the right media list. An in-depth list of design journalists can help you to maximize the coverage you secure, ensuring you can maximize brand awareness and reach even more people. However, creating a media list can be an incredibly challenging […]. The post Top Design Journalists to Cover Your Story – The 2021 List appeared first on Prowly Magazine.

Brand 104

Brand Branding Media Publicity 104

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

FEBRUARY 24, 2021

As the COVID crisis continues to pummel the business world, new research from professional services and business consulting firm LBMC offers insight into business trends, challenges, and levels of optimism across seven major industries in the U.S. Not surprisingly, the COVID crisis was the monster challenge of 2020, affecting all industries and nearly three out […].

Trends 120

Trends Strategy Crisis Industry 120

Agility PR Solutions

FEBRUARY 24, 2021

Professionals inherently recognize the power of branding, but many stop short of applying it on a personal level. Whether you work in marketing, advertising or otherwise, putting yourself on the market begins with brand positioning. As with any credible brand, this effort requires taking time to think about your skill sets and how to strategically […].

Industry 116

Industry Marketing Advertising Advertising 116

PRSay

FEBRUARY 24, 2021

In February, PRSA’s Greater Kansas City Chapter is celebrating Black History Month and the start of the Chapter’s 60th year by honoring its former member Dr. Inez Y. Kaiser, the first Black woman to open her own PR firm and to serve national clients. The Chapter is establishing the $25,000 Inez Y. Kaiser GKC-PRSA Memorial Scholarship Fund at the Greater Kansas City Community Foundation for undergraduate college scholarships.

Newspapers 96

Newspapers Fashion Leadership Journalism 96

Agility PR Solutions

FEBRUARY 24, 2021

While the average person often doesn’t think of PR outside of damage control, public relations is a fundamental aspect of commerce as you know it. Marketing may get top billing when it comes to managing the image of a company, but even marketing is nothing with PR. With the increased importance of technology in the […]. The post How PR firms are adapting in the advancing digital age appeared first on Agility PR Solutions.

Technology 94

Technology Marketing Company Publicity 94

Muck Rack

FEBRUARY 24, 2021

Top publications and articles for January, according to journalists

Publicity 112

Publicity 112

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Communications

Agility PR Solutions

FEBRUARY 24, 2021

Whether you’re a company looking to improve your customer service, or you’re trying to run a PR campaign on a budget, there are many ways that the wellbeing of your customers can also achieve great results for your company’s reputation. It’s common in the business world to think of PR and customer service as two […]. The post 4 ways that investing in PR training can improve customer service appeared first on Agility PR Solutions.

Customer Service 86

Customer Service Training Reputation Company 86

Axia PR

FEBRUARY 24, 2021

“What we’ve got to do is help people prioritize and realize that great PR, great marketing comes from a big idea.”. O’Dwyer’s PR Report featured Axia Public Relations’ CEO and Managing Partner Jason Mudd in its video series PR’s Top Pros Talk. Jason spoke about improving brainstorming sessions and adapting ideation sessions from an office environment to a remote one.

Creativity 62

Creativity Video Report Marketing 62

Agility PR Solutions

FEBRUARY 24, 2021

While the pandemic concern level is finally on the decline, shoppers acknowledge it will be a long time before things return to normal. Shopping and eating behaviors dramatically changed last year, and many shoppers plan to continue those new habits post-COVID-19, according to new research from integrated sales and marketing services provider Acosta. “With vaccines […].

Marketing 78

Marketing Trends Publicity 78

Mark My Words

FEBRUARY 24, 2021

Management Today This crisis has needed politicians to be bloody tough. You’ve got to deliver the facts and make people believe that we’re on a course and that “this is how it is going to be” and not ?inch from that, which takes determination and direction. We’ve seen a communication strategy with too much ?ip-?opping, too much leaking of information and a message that has been lacking in emotional intelligence.

Government 60

Government Crisis Interviews Course 60

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer

PR Fuel

FEBRUARY 24, 2021

Have you ever read a bad press release? Have you ever written a bad press release? It makes you squirm, wishing that the company understood you, or you receive bad feedback from your audience if you’re the one writing it. Press releases must change from how they were released pre-pandemic. The world is not the same as it was before. The coronavirus pandemic has changed so much in the world, and that includes marketing writing and press releases.

How To 60

How To Writing Local Trends 60

HMA Public Relations

FEBRUARY 24, 2021

A picture is worth a thousand words, right? Well, what if that picture costs you thousands of dollars? Just when you think you’ve found the perfect picture to accompany your blog post or to include in your company newsletter, you see the words Images may be subject to copyright. No big deal, right? After all, […].

Blogging 53

Blogging Company 53

Konnect Agency

FEBRUARY 24, 2021

At Konnect Agency, we pride ourselves on always being forward-thinking, results-driven problem solvers for the brands we represent. Recognizing that the future of marketing does not include a siloed approach to brand strategy and customer acquisition, Konnect Agency has gradually expanded its service offerings over the last several years to include 360* holistic strategies, content creation, full-scale graphics, digital ad strategy, community management, tailored marketing and brand partnership

Agency 52

Agency Analytics Leadership Strategy 52