Thu.Apr 04, 2019

Infographic: The 5 P’s of social media marketing

PR Daily

Social media platforms can help your organization reach new audiences and engage current consumers on a daily basis. Here are the essential steps for any planned outreach. Is your social media strategy getting the job done?

Young Sheldon Copies Young Abbie

HMA Public Relations

We all have different stories about how we got into PR. While watching a recent episode of the popular CBS show Young Sheldon, one of my […]. The post Young Sheldon Copies Young Abbie appeared first on HMA Public Relations. Featured @azfamily @LetJoeKnow #YoungSheldon ABC15 CBS

3 roles every social media team must have

PR Daily

Your work is only as good as the people doing the labor. What are the essential members of any social media campaign? This article originally appeared on PR Daily in April of 2018. What are the unique abilities social media teams should have?

3 handy tips to manage PR for your next app release

Agility PR Solutions

Apps are big business. Since the launch of the first iPhone in 2007, demand for apps has exploded. Mobile app-based gaming now accounts for the majority of the multi-billion-dollar video game industry. Businesses are also increasingly turning to proprietary apps for internal use.

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

10 terrific (and free) survey tools

PR Daily

If you’re keen to collect more honest feedback, try these platforms. Raw, candid feedback is the tough love every business needs in order to succeed. That’s why anonymous, secure, seamless surveys are an important part of any marketing strategy.

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More Trending

How a great company culture can bolster your public image

PR Daily

Your PR staffers are often the first to detect a culture problem. Here’s why you should empower them to do something about it. Company culture affects almost every department in your business.

Is the PR industry missing the boat with influencer marketing?

Communications Conversations

For years, the PR industry had an intense love affair with “influencers.” ” Or, I should probably use a more accurate term: bloggers. Go back to the early 2010s and that was the name of the influencer game: Engaging and working with bloggers. All kinds, really.

Facebook, Amazon under a cloud of criticism over latest data leak

PR Daily

A security firm found millions of vulnerable Facebook records on an Amazon cloud server, raising new questions about users’ safety and the social network’s ties to third-party vendors. Facebook has stepped into another steaming data scandal.

A Guide to Your Accreditation Journey

PRSay

April is APR Month at PRSA. Visit this link for more information about the Accreditation in Public Relations process. One of the most rewarding experiences of my PR career was preparing for and obtaining my Accreditation in Public Relations.

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Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Join us at Facebook HQ for the latest internal comms strategies

PR Daily

This event will sell out—save your spot today to learn from employee engagement experts. When employees are inspired and engaged, they became your organization’s biggest cheerleaders.

The AI Revolution—better business with smarter machines

Agility PR Solutions

Do chatbots, robots, and digital assistants intrigue you? What about automated vehicles and virtual assistants? They’re all part of the world of artificial intelligence. AI is a field of computer science that focuses on the creation of a machine that can replicate human behavior.

Amid multiple crises, a California utility overhauls its leadership team

PR Daily

PG&E faces billions of dollars in liability related to wildfires that ravaged California last year. As it hits the reset button, some scoff at its bid to restore public confidence. For California energy company PG&E, significant structural change must also be cosmetic.

Become the Pied Piper of Community Building

Waxing UnLyrical

Guest Post by Samantha Lake. Communities have been around for centuries, however online communities have only been around for a few decades. According to Computerworld the first “online community” came about in 1973 when Talkomatic for the PLATO time-sharing system released a text-based group chat.

Make your Corporate Social Responsibility Awards entry a winner

PR Daily

Award winners from Aurora Organic Diary, Berkshire Bank and KPMG share their knowledge. Do you want to earn recognition for your corporate social responsibility efforts?

Crisis Comms for Higher Ed: Everything you Need to Know

TrendKite

Our best resources and advice for crisis comms strategy and planning, with some specific tips for those behind brands in higher education

Facebook, Amazon under a cloud of criticism over latest data leak

PR Daily

A security firm found millions of vulnerable Facebook records on an Amazon cloud server, raising new questions about users’ safety and the social network’s ties to third-party vendors. Facebook has stepped into another steaming data scandal. The social media platform can’t seem to dislodge itself from the hot PR mess stemming from investigations into Cambridge Analytica and other third-party apps with access to users’ information.

ICYMI: Bulldog’s Top 10 posts for March

Agility PR Solutions

March was another big month for Bulldog readership, with our original research reportage garnering the most attention on a range of subjects.

Reputation Is Critical: New Study Reveals 93% of Consumers Believe a Strong Reputation is Paramount When Making Purchases, Investing and Accepting Employment

Reputation Us

PORTLAND, OR, April 3, 2019 — ReputationUs (RepUs) and DHM Research today released results from a first-time study on the importance of reputation—good or bad—when buying a product or service, investing in a company and being employed by an organization.

How to Send a PR Pitch That Resonates During a Major News Cycle

Contently - Strategy

The relationship between journalists and marketers can be contentious —something of a media industry West Side Story. Editors are quick to treat a PR pitch like a pest, sweeping it into the trash after no more than a glance at the subject line. Given that there’s so little tolerance for cold pitches on a calm day ( see Twitter for real time examples of marketer-directed rage ), it’s no great mystery why you’ll find an even less receptive audience during a blizzard of news.

Preying on Older People

Mindful Marketing

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence As I chatted with prospective students and their parents at a luncheon in our college’s cafeteria, I suspected that something wasn’t going well for one of the families.

Email – The Secret to Your Success?

Maine PR Maven

In his interview with Nancy Marshall for her podcast, The PR Maven® Podcast, Michael Smart, an independent communications trainer for public relations professionals, said something surprising. The secret to my success happened by accident. I pasted some code onto my homepage of my website so people could sign up for my email list and thousands […]. The post Email – The Secret to Your Success? appeared first on | The PR Maven.

Beat spotlight: 10 questions with healthcare journalist John George from the Philadelphia Business Journal

Muck Rack

Beat spotlight: 10 questions with healthcare journalist John George from the Philadelphia Business Journal

Not Your Grandma’s CSR: 3 Tips for Finding Your Brand’s Purpose

Zignal Labs

The post Not Your Grandma’s CSR: 3 Tips for Finding Your Brand’s Purpose appeared first on Zignal Labs

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