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How to Leverage Emotions to Boost Digital PR

Cision

Over the last few years, particularly with the onset of social media, emotional reactions from consumers have changed the face of public relations. Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. Identify the Emotions You Want to Elicit.

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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

And now onward with this month’s PR Tech Sum. >>> Sword and the Script Media can help with B2B marketing, PR and social media. One thing that’s clear: HARO and Shankman made an indelible impression on the PR professionals it served back in the day. Users can track and share media mentions on the go.

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5 Smart PR & Marketing Trends for 2024

The Proactive Report

What are people saying about your brand when discussing CRM systems on social media? Do you show up in Wikipedia, Reddit, X, LinkedIn, ChatGPT, relevant blogs and podcasts when people are looking for words and phrases related to your product or service? Discover your current Brand Visibility Score.

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Six new social media trends marketers should have on their radar

Prohibition

Another month has past, and yet again, the social media updates and trends have not stopped coming! From platforms battling it out to master audio first, to expansions within AR capabilities, there’s been a lot going on recently in the world of social media. Reddit set to launch Reddit Talks.

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Newsjacking – An SEOs approach to improving rankings

Buzzstream

Newsjacking should be a key tactic in any approach to digital PR but before I dive in, let me clarify how I see it. Recognisable logos are a great hook to demonstrate the power of a digital PR tactic, but you need the results to back it up. Reddit is my platform of choice. Understand links.

SEO 71
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Surviving the Covid News Agenda & How to Futureproof Digital PR and Link Building

Buzzstream

Over the past 18 months, the media has been consistently busy, over crowded and competitive and it shows no sign of slowing down. Think of this as a kind of ‘natural selection’ for ideas so that you’re left with the ones that are going to have a positive impact on search visibility and ultimately get cut through within the media. #1

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29 Advanced Digital Newsletters That Help You Learn

ZudePR

When it came to small business marketing, digital marketing, SEO, PR, media relations, crisis management, Glasgow no-one would curate better content than me. Friends said nice things: “You’re all over social media Dave.” Digital PR. Reddit is amazing. Scott Guthrie. James Altucher.

Digg 104