ImPRessions - Crenshaw Communications

MARCH 21, 2017

But while competitors may be sharpening their knives for Uber while the brand is down, there are some concrete steps a company can take to mitigate a crisis, rehabilitate its image and even emerge from the ashes stronger than ever. Set an example for your industry. The resulting coverage won the day.

Airlines 136

Airlines Reputation Product Launch Crisis 136

Beyond PR

APRIL 5, 2018

You need to actively monitor across all media channels for key mentions that pertain to your brand, product or service. If a new competitor, product, or event happens that can potentially disrupt your industry, the last thing you need is your boss coming into your office referencing a news article that you had no idea about.

Company 73

Company Media Crisis Insurance 73

Konnect Agency

JANUARY 21, 2021

As we kick off the new year, digital marketers must continue to adapt their social media strategies in a world grappling with a global crisis, political unrest and an unknown economic future. If this last year taught us anything, it is that no amount of planning or budgeting can account for the unprecedented.

Consumer 52

Consumer Marketing Social Media Instagram 52

5W PR

JANUARY 31, 2024

Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. Ultimately, Technology PR plays a crucial role in shaping perceptions and fostering trust in the fast-paced and competitive tech industry. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Purpose- and mission-driven communication strategies will continue to dominate the industry, but it will be less about ‘tell’ and more about ‘show.’

Marketing 196

Marketing Content Marketing Data Social Media 196

Doctor Spin

MAY 21, 2023

The agency of record manages all aspects of your PR strategy , including media relations , crisis management, and strategic communications. This could be a product launch, a rebranding initiative, a special event, or a crisis management situation. Crisis communications. Industry PR (B2B). Retainer PR agency.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

PR Conversations

SEPTEMBER 22, 2015

steps that need to be taken going forward, both as an organized profession or industry and as individuals; and. Other strategic areas that relate include interpreting numbers and translating them into meaningful data about reputation, organizational issues, crisis management and so on. today’s biggest challenges.

Interviews 40

Interviews Enterprise Corporate Internal 40

PR Fuel

JUNE 17, 2021

A press release is a great way to pique the interest of local media agencies and journalists in your region in order to spread the word about your business. In order for your press releases to gain recognition by the right people (namely the media and local journalists), you need to ensure they’re written in a news format.

Writing 59

Writing SEO Google Local 59