Melissa Agnes

NOVEMBER 10, 2014

Don’t think your crisis plan has blind spots? Let me throw three common crisis scenarios at you and you can reflect on whether or not your team is prepared for each of them – and don’t assume you know the answer, actually go and find out! Crisis Preparedness' Don’t think this applies to you? Operations.

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Crisis How To Exercises System 203

Melissa Agnes

MARCH 13, 2018

If you follow my work, then you know that helping organizations become crisis ready is not just what I do professionally, but it is one of my biggest passions. The typical act of crisis preparedness looks something like this: An organization tasks a department or small team of people to create a crisis management plan.

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Melissa Agnes

JUNE 5, 2018

Not to mention that, due to their emotional relatability, they present a high-risk for fast escalation and virality. The crisis ready formula for effective management. Fortunately, there is a 4-step Crisis Ready formula for effectively managing the majority of controversial issues. Crisis Ready. By Melissa Agnes.

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Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

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Melissa Agnes

MARCH 6, 2018

Becoming crisis ready is a process. Fortunately, there’s a method to this process that can take any organization, of any size, type, and industry, from their current level of crisis readiness, straight through to building an invincible brand—which, as you know, is the ultimate benefit of being crisis ready.

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JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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ImPRessions - Crenshaw Communications

MAY 31, 2017

What’s the cost of a brand crisis? As video of United Airlines passenger Dr. David Dao being violently dragged from his seat went viral, the media – and a global audience of prospective customers – were horrified. When it comes to a brand reputation crisis, digital media is the great leveler. Empower employees.

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Crisis Airlines Brand Branding 180

Melissa Agnes

OCTOBER 21, 2014

Today’s crisis realities present some of the biggest challenges and obstacles to be faced in a crisis or emergency. In fact, if you aren’t prepared, today’s crisis realities will work against you , rather than for you, in a crisis – making your task of effective crisis management extremely difficult.

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Melissa Agnes

JULY 28, 2014

Join Melissa Agnes, international crisis speaker and president of Agnes + Day , for a free webinar discussing how to survive a crisis in this 21st century, on Thursday, August 7th at 12:00 Noon, EST! The expectations of your audiences: Your audiences’ expectations of your organization in a crisis are ever-evolving.

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Melissa Agnes

NOVEMBER 10, 2014

Don’t think your crisis plan has blind spots? Let me throw three common crisis scenarios at you and you can reflect on whether or not your team is prepared for each of them – and don’t assume you know the answer, actually go and find out! Don’t think this applies to you? Manufacturing / Production. Operations.

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Crisis How To Crisis Management Exercises 100

NewsWhip

DECEMBER 15, 2021

Not to worry – two days later and Peloton is delivering a masterclass in crisis management, as its response ad is now bigger than the initial incident. . Peloton wasted no time getting sucked into responding to the chatter, and instead seized an opportunity to turn a crisis into something valuable. The crisis itself received 109.9k

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Melissa Agnes

SEPTEMBER 21, 2014

Welcome to episode #016 of The Crisis Intelligence Podcast, with Melissa Agnes and Jonathan Hemus. Faced with this utmost and devastating challenge, how did the airline fare in their crisis management and what lessons can you take away to strengthen your own organization’s crisis plan?

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HMA Public Relations

JUNE 26, 2019

It seems not a day goes by that a viral video is making the news. Abbie gives her expert insight on how to handle crisis communications in the social media age. The post Crisis Communications in the Social Media Age appeared first on HMA Public Relations.

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Melissa Agnes

FEBRUARY 6, 2018

As you may have heard, Crisis Ready: Building an Invincible Brand in an Uncertain World , is my new book – and I’m so excited that it’s finally available for you to preorder on Amazon ! When I set out to write Crisis Ready , the last thing I wanted was to write yet another (boring) book on crisis management.

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Cision

JUNE 3, 2015

Is prevention of a crisis possible? It’s unlikely that you can do anything to avoid the instant virality of anything remotely salacious or damning to a company, its executives or its brand. Integrate your crisis plan. Don’t crumble under crisis. Often times, we find ourselves more often the bullseye than the arrow.

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JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. Key contacts, templates, and comprehensive protocols on how and when to exchange information, as well as with whom, should all be included in the strategy.

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Melissa Agnes

FEBRUARY 3, 2015

Can any organization be a crisis communication pro? Being crisis-ready, crisis-intelligent, isn’t a mysterious quality that only a few people or organizations possess. So what would it take for your organization, your team, to be considered a crisis communication pro? Absolutely, why not? Prevent the preventable.

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PRSay

APRIL 6, 2018

Viral videos. From a crisis management point of view, 2017 had it all! Why new rules are needed for crisis management. As creators of the award-winning digital crisis management platform, “In Case of Crisis,” we talk regularly to crisis management practitioners. United Airlines. Wells Fargo. Cyber thefts.

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Reputation Us

APRIL 12, 2017

Whenever a corporate crisis or public gaffe occurs, I often get questions from colleagues, friends and family on what my PR perspective is. The speed and “viralness” of this week’s news puts the importance of prompt communication at the forefront. ” Crisis preparation 101: 1) Develop a tailored crisis plan.

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Prohibition

DECEMBER 9, 2021

Brands and businesses know how important it is to protect their reputation. In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough.

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Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

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The Proactive Report

NOVEMBER 1, 2022

A negative news story can get published online and go viral in minutes, spinning out of control and triggering a PR crisis before an organization even has time to contemplate its response. Your PR team needs to be ready to address any crisis that starts on social media and escalates to other traditional media. Fake content.

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Melissa Agnes

OCTOBER 30, 2018

Each month, I answer your crisis ready questions. Here’s a sampling of what these questions were: “Is crisis management different from industry to industry?” This discussion explores: Strategic ways to successfully manage controversial viral issues. Crisis Ready Formula for Managing Controversies.

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Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” So we may be in “crisis” far more often than we are in crisis.

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Critical Mention

OCTOBER 21, 2018

They have all been in the news for being involved in a crisis in the past couple of years. The lists go on and on when it comes to crisis communications case studies. As I have shared with students and young professionals, if you go into crisis communications, you will always have a case to discuss and work to do.

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Konnect Agency

APRIL 20, 2021

Being slow to react to a crisis can be viewed just as unfavorably as not responding at all or providing a rushed response that lacks detail. Thus, having a prepared crisis communication plan is critical for every company. So what is crisis communication? Getting Ready.

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Critical Mention

SEPTEMBER 19, 2018

Once you have the data, analyzing it allows you to see what worked, what didn’t and how to adjust your future campaigns accordingly. They’re prepared for a crisis to go viral. During a crisis, responsiveness is key to protecting your brand’s reputation. Artificial intelligence.

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Melissa Agnes

AUGUST 29, 2014

From The Crisis Intelligence Blog. Emory’s Excellent Crisis Communication on Facebook. Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai. This week’s episode of The Crisis Intelligence Podcast. Crisis Management Resources' Enjoy and have an awesome weekend!

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Presspage

MAY 11, 2017

When a crisis hits, it is important for an organization to have a protocol in place. The protocol should not only focus on how to handle and cope with a crisis, but should also contain a clear communication flow. The question remains – will using social media in crisis communication deliver you an advantage?

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MaccaPR

FEBRUARY 19, 2018

and Pepsi’s “ Black Lives Matter’’ TV ad bungle with Kendall Jenner – it would be easy to miss one of the smaller yet most portentous PR crisis of this year: The CrossFit Gym Member-Shaming Instagram Fail. CRISIS LESSON #1: EVERYTHING YOU BELIEVE IS PRIVATE WILL BE SHARED PUBLICLY. The first rule for any online crisis ?

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NewsWhip

APRIL 19, 2022

In the first blog of our series that uses Home Depot as a guide for how brands can utilize NewsWhip Spike, we demonstrated how to monitor earned media about your brand in real time. The employee first made waves through a viral TikTok where she explained how she sleeps in her car and showers at a Planet Fitness.

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Analysis Viral Employee Crisis 148

Melissa Agnes

MAY 23, 2015

Welcome to episode #050 of The Crisis Intelligence Podcast, with Melissa Agnes and Garth Rowan. From female reporters being spontaneously and continually harassed during live reporting, to individuals making mistakes caught on camera and ending up losing their jobs as a result of the footage going viral. Connect with us!

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Melissa Agnes

JULY 29, 2014

I recently came across this article on ProBlogger: How to Beat Your Competition Online by Trying this One Thing. Within the article, the author discusses how “content is no longer king. For example, a visual crisis (an explosion, a natural disaster, people being injured or falling ill, etc.) Epic content is.”

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Cision

JUNE 10, 2016

This is exemplified in the rise of bloggers, influencers, and viral videos. It’s about how you can change and shape stories that influence culture since the world we are entering is one that is based around the network.”. Whether selling a product or service or controlling a potential crisis, more information and transparency is key.

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The Stalwart Blog

APRIL 26, 2020

Part of our goal is to bring you great content and guest speakers every day so that you can get some great ideas about how to guide your business through this alternative universe that we’re all living through. What do you do when you’re embroiled in a crisis that maybe wasn’t of your making? His name is Dave Oates.

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Prohibition

AUGUST 15, 2022

and the general public calling out brands and individuals online, it’s safe to say we’ve seen our fair share of crisis management in play already this year. Here’s our round-up of the top five disasters that have caught our eye: Molly-Mae Hague – a personal PR crisis. I've had male guests say what she said.

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PR for Anyone

SEPTEMBER 1, 2022

Is there a viral video on Tik Tok that you can be the expert saying why it’s something you should or shouldn’t do? And what I found is people just don’t know how to go get to that next step. Here’s a video I did on this: It doesn’t get any easier than this. See my story in the video about Steve and what he did.

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