PRSay

OCTOBER 20, 2023

17, PRSA presented an AI Keynote Salon at the Gaylord Opryland Hotel & Convention Center in Nashville, Tenn. In an era where technology is rapidly changing, topics ranged from AI in today’s PR landscape to the future of AI in public relations, as well as navigating the ethical maze and legal insights on AI as it relates to communications.

Communications 159

Communications Ethics Training Hotels 159

Maxim Behar

JANUARY 24, 2022

Although jumped into Public Relations, he did not realize that it’s nothing but pure unique business surrounded by creativity, ethics, and responsibilities. Everything transparent is ethical! The more the market is developed, the more corporations develop their marketing and PR needs, hence responsibilities will be much bigger.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Doctor Spin

NOVEMBER 25, 2023

PR Case Study: Eggs and Bacon Have you ever had eggs and bacon for breakfast at a hotel? And to manifest this, he collaborated with chains of hotels to have them serve eggs and bacon for breakfast. He planted the public perception of women smoking not because it was enjoyable but as a symbol of female independence. 8 Bernays, E.

Wikipedia 52

Wikipedia Hotels Case Study Engineering 52

ImPRessions - Crenshaw Communications

MAY 18, 2018

Especially in today’s atmosphere of increasing corporate activism , a company that takes a stand on a controversial topic can create lasting bonds with customers – even if it alienates others in the process. PR is a primary tool for corporate speech on social issues. Storytelling brings brands to life. PR helps differentiate.

Brand 149

Brand Branding Storytelling B2B 149

Maxim Behar

JANUARY 5, 2021

The central Hessischer Hof Hotel in Frankfurt, just opposite the famous Messe grounds, provided coolness and cocktails from the refined bar, gave an even more charming atmosphere and seemed to relieve my tension before the meeting. was a very warm day in July and I had no intention of even showing my nose outside. In the afternoon.

Hotels 52

Hotels Meeting Local Fashion 52

Maxim Behar

NOVEMBER 15, 2023

And in a crisis especially in corporations, that truth needs to be repeated even louder and even more clearly. In 2002 I was responsible for coming up with the standard of the country’s business ethics. Many people have asked me what business ethics is. However, if we make them transparently that means it is ethical.

Hotels 64

Hotels Newspapers Journalism Ethics 64

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

The story about a young boy’s stuffed giraffe left behind at a Ritz-Carlton hotel still makes the rounds. How a given company treats an employee who reports malfeasance―or any complaints that threaten corporate brand reputation―is at the heart of its culture.

Reputation 130

Reputation Viral Employee Customer Service 130