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Interview with Ann Handley

Critical Mention

What has your journey been like in marketing and how has it changed over time? I went into Marketing by way of writing. But I thought writing a diary was boring. Eventually, I learned to spell “writer” and I became a writer, journalist, editor, and (when the Internet happened) a content publisher. Ann: Oh boy.

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How to Distribute Press Release the Easy Way: A Guide

PR Fuel

Nearly 80% of marketers are adding press releases to their content marketing strategies. Then, write your press release with that publication’s target audience in mind. If you want to ensure your release is picked up, dedicate time to the writing process. Explore media outlets outside of newspapers, too.

How To 101
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Interview with Ann Handley

Critical Mention

What has your journey been like in marketing and how has it changed over time? I went into Marketing by way of writing. But I thought writing a diary was boring. Eventually, I learned to spell “writer” and I became a writer, journalist, editor, and (when the Internet happened) a content publisher. Ann: Oh boy.

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Get a Big Picture of the PR Landscape with these Notes from 10 Industry Surveys

Sword and the Script

Over the past 12 months or so, I’ve easily reviewed and written about more than 20 such PR surveys from the PR sector (there many more about marketing). Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. Content marketing and media relations need each other.

Survey 96
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PR Pros Don’t Need to Know about SEO

The Resolution Blog

Page three of the FT, an hour on Sky News, wall-to-wall ITN coverage, Today, the World Service and the front or inside front pages of many of the world’s leading newspapers. When we’d finished touring TV studios in London and the dust had settled, I grabbed five minutes to speak with client’s marketing manager.

SEO 120
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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic. Overall, being successful in PR requires a variety of skills, including strong writing and communication skills, organizational skills, strategic thinking, adaptability, creativity, and media relations skills.”. But just 2% said “always.”.

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Everything You Need to Know About Earned Media

Critical Mention

A few of those include mentions across broadcast channels, online newspapers and magazines, blogs, social media sites and more. The expansion of different media types opens the door for more people to write about your brand. Priscilla is the marketing coordinator for Critical Mention. SCHEDULE A DEMO. Priscilla Osorio.

Radio 104