Consumer International Storytelling Viral 
Presspage
AUGUST 24, 2023
First-party data has taken precedence, offering invaluable insights into the preferences and behaviors of consumers. Porsche Nederland decided to choose a strategy based on consumer pull, instead of brand push. Data has emerged as the most prized possession, holding the key to unlocking meaningful relationships with the audience.
PR in High Definition
APRIL 25, 2022
Not just with audiences, but with your internal comms too. Using engaging internal comms strategies to hold attention will also ensure this is reflected externally. Positive content is more viral. Positivity engages audiences, and shines your reputation. After all, actions do speak louder than words.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Konnect Agency
NOVEMBER 16, 2022
With infinite digital space coupled with dwindling consumer attention spans, a PR agency’s greatest task is to cut through the content clutter and help brands attract, capture, and retain consumers by way of the media’s reporting. as an internal gut check. A PR Agency’s POV on the Elusive ‘Viral Video’.
PRSay
AUGUST 12, 2016
With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. Honestly, this traditional format is completely obsolete now.
MaccaPR
AUGUST 26, 2015
Your brand can share storytelling moments from its company history with your key stakeholders, too. From legacy videos and anniversary books to corporate birthday events and digital archives, what follows are five ways smart brands have leveraged their company histories in brand storytelling. Legos' Corporate History Video.
Waxing UnLyrical
JULY 18, 2019
In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge. Goodwill Approach.
Onclusive
JULY 27, 2023
In the end, it created a viral sensation, resulting in increased brand visibility and consumer engagement. Through strategic planning of messaging and storytelling, you can increase your chances of landing a campaign successfully. Listing internal actions or notes promotes collaboration and clear communication within a team.
Expert insights. Personalized for you.
78 
Let's personalize your content