Remove Consumer Remove How To Remove Privacy Remove Storytelling
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How To Do AI Startup & Tech PR, Featuring AI Survey Insights

Shift Communications

Now, in an emerging market, is the time for AI startups to kickstart a strategic AI-PR program, and mind the gap between industry and consumer awareness From mainstream media to trade press and corporate blogs, artificial intelligence (AI) and generative AI (genAI), in particular, seems to be everywhere. So, we conducted a consumer survey.

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Microsoft’s Bonnie McCracken on Navigating the AI Landscape

PRSay

ET, Microsoft’s Bonnie McCracken leads a PRSA webinar titled “Storytelling in the World of AI.” At Microsoft we have hundreds of people thinking about how to develop, deploy and manage AI responsibly, and how to advocate for global regulation to ensure the technology is used for good. 21 at 1 p.m.

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Own Your Idea, Grow Your Audience with Storytelling [Case Study]

PR 20/20

Artificial intelligence is forecasted to have trillions of dollars in annual impact, yet most marketers struggle to understand what AI is and how to pilot it in their organizations. Some marketers even choose to ignore it because they perceive the topic to be too abstract. Career paths will evolve. The goal: build audience and relationships.

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Turn Your Secret Sauce into a PR Asset with these 4 Steps

Flack's Revenge

Assuming you are willing to share details, they should be woven into the messaging and storytelling. If you are with me so far, and want to open up the sauce spigot, the next question is how to do this, especially when the underlying technology may be very hard to explain and understand. It is not a binary decision, either.

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7 newsroom features that increase journalists? engagement

Presspage

Multimedia content Whenever possible, Mayo produces multimedia content, because journalists like to share information in ways that offer consumers a richer experience, Petrovich says. To protect the patient’s privacy, the clinic recorded interviews with him and made those available, along with interviews with physicians.

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A Marketing Approach to Prove PR Value; Off Script No. 45: Stacey Miller of The Auto Care Association

Sword and the Script

We provide resources that help those businesses thrive, and in turn, enable consumers like you and me to keep our vehicles on the road safer, longer through proper maintenance and repair. 3) Data privacy seems to be a marquee issue for the association. 2) What are the key communications challenges facing the organization?

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

be the year that some SaaS vendor figures out how to manage and market B2B influencer marketing at scale. They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. “I Luciana Lima , Head of PR, Reserve Parks.

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