Remove Consumer Remove Creativity Remove Fashion Remove Print
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Tap Into Nostalgia for Your Marketing

5W PR

Nostalgia marketing evokes feelings of nostalgia in consumers to create an emotional connection with a brand or product. It uses past elements like music, fashion, and pop culture to trigger emotions and memories. This strategy is effective across various marketing channels like social media, print ads, and TV commercials.

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The Influencer Marketing Measurement Enigma

PRSay

We used to calculate the value of earned media placements according to advertising value equivalency (AVE), based on the cost of a print media ad and the publication in which it appeared. Today, a S’well water bottle has practically become a fashion accessory. EMV is starting to sound like a reincarnation of AVEs. Does EMV even matter?

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Super Bowl LVIII — Record Viewership, the Ads and the Taylor Effect: February Roundup

Burrelles Fresh Ideas

The Chiefs beat the 49ers in thrilling overtime fashion, with quarterback Patrick Mahomes passing to Mecole Hardman for the winning touchdown. It showcased the unparalleled ability of brands to captivate audiences through a fusion of entertainment, creativity, and strategic promotion. and Jermaine Dupri.

Sports 86
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Behind the Headlines With Adriana Stan

Cision

I’ve always been an avid consumer of journalism and loved writing. What sparked my interest in public relations for magazine brands was the idea of learning something new each time you pitch a story, discovering trends and delving into a variety of topics — from culture to politics to fashion. What’s your secret to success?

Fashion 120
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Ecommerce for Social Media 2024: Ultimate Guide

Burrelles Fresh Ideas

This strategy lets you connect with your existing customers uniquely and authentically by infusing your brand’s personality into creative content. As per the Sprout Pulse survey 2023 , nearly half (47%) of consumers intend to utilize shopping features within platforms such as Instagram Shops, Facebook Shops, TikTok Shopping, and the like.

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10 Do’s And Don’ts For Better PR Ideas

ImPRessions - Crenshaw Communications

Feeling creative? In routine sessions participants may come unprepared or be reluctant to share, relying on others to do the heavy creative lifting. Launching an attention-getting idea for 3-D printing client, WhiteClouds came to us this way. Sometimes the process can be daunting but it doesn’t have to be.

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‘Tis the Season: What Does This Mean for Your Brand Strategy and How Can You Be Best Prepared

Konnect Agency

This is hopeful news for consumer brands and helps everyone heave a big sigh of relief. People have gotten more creative and experienced in the kitchen. With this habit not changing any time soon, it is important that brands have a strong e-commerce presence, product readily in stock and the ability to be delivered in a timely fashion.