Consumer Content Marketing Travel Web 
Waxing UnLyrical
AUGUST 2, 2018
The best way to stand out from the noisy crowd is by employing a few tricks of the content marketing trade. As you work on your content marketing strategy, keep these in mind: Talk to your audience, not at them. Offer consumable content …. What web pages are they visiting? Use keywords.
PRSay
JANUARY 29, 2019
When Graham joined Amazon Web Services in 2016, there were 10,000 employees. Being able to stay on top of how people consume information is critical to even making a small dent.”. According to SproutSocial research, 49 percent of people read 111 words or less on web pages. Today, that number is 40,000 and rapidly growing. “So,
Contently - Strategy
OCTOBER 18, 2022
Consumers might operate it in a totally different way than you imagined. Customer research involves gathering data about your ideal consumers—who they are, what they want, and how you can help them. Content marketers often have difficulty getting executive buy-in for customer research. Lack of buy-in. The best part?
Cision
JUNE 6, 2017
Similarly, the same study showed that 70 percent of adults say their purchasing decision is affected by content they see shared on the web. According to research by Boston Consulting Group, one ultraloyal customer who shares content can generate eight times his or her own consumption through their advocacy.
Cision
JULY 7, 2015
And remember—consumers are more informed than ever. But it can be hugely beneficial for brands ranging from event planning and travel to brick-and-mortar. Lucy Hitz , content marketing producer at Simply Measured, says, “Creating place boards for your business is similar to building up your visual content on Pinterest.
Buzzstream
MAY 16, 2024
And yet, according to uSERP’s State of Backlinks for SEO report , guest posting is the third most popular link-building method behind content marketing and digital PR. Some simply buy links on large guest posting directories, and others pitch quality content to get published on an external site. Is this a time-consuming process?
Waxing UnLyrical
APRIL 15, 2015
We just launched our travel tech start-up, Cruiseable , three weeks ago after a year of work. Our team’s goal is to help bring social, mobile and digital to the cruise world – a huge, sprawling, largely analog $38 billion market. Our roots are in Silicon Valley, so we knew we didn’t want to just create or license expert content.
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