PR 20/20

JANUARY 16, 2023

Hence our obsession with keeping tabs on industry blogs and finding those articles and authors that impact our own ways of thinking. If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. Content Marketing Institute blog ( @CMIContent ): Insight from top names in our industry.

Blogging 52

Blogging Marketing Pinterest SEO 52

ImPRessions - Crenshaw Communications

MAY 1, 2018

Bylined content helps establish a B2B executive as an industry expert or brand voice, and it’s also a strong way to boost SEO for an individual or company. This typically comes in the form of expertise unique to your executive, company, or industry. Research current news and trends.

B2B 147

B2B Leadership Customer Service eBook 147

Doctor Spin

FEBRUARY 14, 2024

Here’s a breakdown of the main differences: Objective Public Relations: The primary objective of PR is to build and maintain productive relationships for a company or brand. It aims to communicate with these groups to create a favourable overall company image. Public Relations is typically taught under Communications.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Cision

JUNE 6, 2017

A focus on understanding how and why your content moves is not just a strategic priority, it’s an economic priority: A study by The New York Times showed that 85 percent of the people who shared content said they better understood the product and the company. I find that most companies don’t know these basic facts.

Marketing 239

Marketing Television Handbook Web 239

Doctor Spin

FEBRUARY 22, 2024

Learn more: Public Relations Objectives Subscribe and get a free ebook on how to get better PR ideas. Journalists (and influencers with journalistic ambitions) fall into this category. Contemporary public relations for B2B involves 7 distinct types of framing : situations, attributes, choices, actions, issues, responsibility, and news.”

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Waxing UnLyrical

JUNE 24, 2019

This is great news for marketers looking to increase the impact of their campaigns. When defining influencers by category, CMS Wire says. Micro influencers focus on a specific niche or area and are generally regarded as an industry expert or topic specialist. eBook quotes and contributions. Popularity. Persuasion.

Measurement 95

Measurement eBook Tools Survey 95

PR 20/20

MAY 23, 2017

For the latest industry trends, we turn to: Orbit Media Studio : From content marketing, to analytics, to design and everything in between, Orbit Media, co-founded by influencer Andy Crestodina ( @crestodina ), is your one-stop-shop for all-things marketing. Sign up for free ebooks, webinars and other resources (i.e.

Resources 53

Resources Marketing SEO Engineering 53