Prohibition

JANUARY 24, 2022

The basics of good crisis communications are the same for every company. Communicate effectively, quickly and with compassion so your customers know what’s happening, what it means to them, and how you plan to fix it. What causes a crisis to go viral? Some companies are prone to experiencing crises every now and then.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Cision

OCTOBER 16, 2017

Each month we’ll hear from c-suite level communicators and marketers as they discuss challenges and opportunities facing companies in an ever-changing business climate. Steve Barrett: We’ve all seen those go viral haven’t we? That’s fantastic!” “We We were in this publication and we had an executive showcased.” .

Media 202

Media Storytelling Technology Data 202

Prohibition

NOVEMBER 9, 2021

These days, customer acquisition, retargeting, retention, and support are all being carried out through social media channels across the whole consumer experience. provide customer service to their clients. Organic posts are effective in increasing consumer confidence in your business.

Advertising 62

Advertising Advertising Social Media Strategy 62

Onclusive

JUNE 1, 2023

Social media monitoring captures data on the performance of social media activity from both your company and your competitors. You can benchmark brand sentiment by topic to understand how consumers perceive your organisation in relation to key social issues such as sustainability, diversity, and data security.

Strategy 370

Strategy Communications Reputation Measurement 370

PR Fuel

NOVEMBER 27, 2018

However, wouldn’t it be nice if your favorite company did this for you all the time rather than once a year? This way you can keep your customers and fans happy year-round even when you’re not throwing some big in-house bash to show how much you care. Change the name and the company at least, or just have a flat form you send off?

Survey 45

Survey Company Customer Service Small Business 45

ImPRessions - Crenshaw Communications

JANUARY 19, 2017

Good customer service and good public relations have never been more aligned. One of the quickest ways to understand an organization’s reputation is to look at its response to a consumer complaint. Uber’s rating system goes a long way toward ensuring a good experience for customers, but it has drawbacks.

Customer Service 120

Customer Service Publicity Insurance Insurance 120

Sword and the Script

NOVEMBER 11, 2014

Most importantly, Rainbow Play Systems of North Carolina is very accommodating, based on my conversations with parents and customers. . At first glance, it might seem the company is in the services industry – catering to birthday parties – but the company sells playground equipment and kids’ furniture.

Marketing 113

Marketing System Viral Insurance 113

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. A well-planned and thought care response can help minimise the negative effects on a company or business resulting from bad news. What is a crisis?

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

The Stalwart Blog

APRIL 26, 2020

I was the marketing director for a software company and hung up my own shingle about 13 years ago. Maybe it’s a poor customer service call that somebody threatened to go on their blog or talk about them on Instagram. People aren’t consuming news reports like they did 20, 30 years ago. Steve Smith: Right.

Crisis 78

Crisis Local Facebook Social Media 78

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

A hack or security breach can have a huge PR ripple effect, undermining relations with customers and tarnishing a brand image for years. The notorious 2013 hack of Target cardholders ultimately cost the company $242 million. The Viral Customer Complaint. The good news is that “viral” customer service works both ways.

Reputation 130

Reputation Viral Employee Customer Service 130