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When approaching DE&I, lean on your communities

PR Daily

For Facebook, everything comes back to its stated mission of bringing people together through technology. She spoke with Ursula Llabres, global head of enterprise executive programs for Facebook in a fireside chat on Sept. The power of technology.

Community 137
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Tips, Tools & Templates to Fuel Your 2018 Enterprise Marketing Strategy

PR 20/20

Technology utilization. data quality and management were the top two marketing technology challenges in 2016.”. We expect a similar sentiment in 2017 as it’s still a primary challenge for many enterprises. What’s more, Smart Insights reported, “Highly data-oriented enterprises are 3 times more likely to improve their decision-making processes.”. Enable Data Visualization to Empower Data Storytelling.

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More on PR2020: social media activism, internal comms resurgence, storytelling and professionalism

Stephen Waddington

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. Forward-thinking organisations are using new technologies as a means of listening and engaging with employees.

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Astellas Pharma’s strong employee culture an antidote to the current crisis

PR Daily

In addition to her five years with Astellas, which includes her current role as president of the Astellas Global Health Foundation, Knight has served as director of global community relations at Baxter and has held leadership roles at Ogilvy and Kraft Foods.

Employee 106
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How tech companies can—and should—improve D&I efforts

PR Daily

Nike pledged $40 million over four years to support black communities. Wal-Mart has ponied up $100 million in community grants. One glaring example is the technology sector. Starting with startups is a real key to building a more diverse technology sector and community.

Company 96
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Purpose, diversity and inclusion: Why take a stand?

PR Daily

They want to see that they’re making a positive impact in their communities, that they are demonstrating purposeful behavior beyond the working day,” says Rosy McGillan, executive vice president and head of purpose practice at Porter Novelli.

Employee 115
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Twitter to flag misleading COVID-19 vaccine content, Instagram launches ‘Live Rooms,’ and Volvo pledges to go fully electric by 2030

PR Daily

“There is no long-term future for cars with an internal combustion engine,” Volvo chief technology officer Henrik Green said in a statement.

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Ragan honors the 2022 PR Daily Awards in New York City: list of winners

PR Daily

WM Technology / Weedmaps: Hijacking the Super Bowl Ad Conversation to Battle Cannabis Censorship. Honorable Mention: FARO Technologies, Inc.: NBCUniversal Telemundo Enterprises: Our Girls, the Unstoppable Women of the Future. Community Engagement Campaign.

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Ragan’s PR Daily Awards finalists announced

PR Daily

WM Technology / Weedmaps: Hijacking the Super Bowl Ad Conversation to Battle Cannabis Censorship. FARO Technologies, Inc.: NBCUniversal Telemundo Enterprises: Our Girls, the Unstoppable Women of the Future. Community Engagement Campaign. Community Relations Campaign.

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Announcing PR Daily’s 2022 Content Marketing Awards finalists

PR Daily

The finalists on this list represent the storytellers who know how to create content that stands out on the crowded content landscape. BMC Software: The Autonomous Digital Enterprise (ADE). STIHL & imre: Team STIHL: Powerful Storytelling Across Instagram. Technology Campaign.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format.

Marketing 169
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Instacart to hire 300K, how COVID-19 is changing social media habits, and Facebook offers small business resources during the pandemic

PR Daily

Technology updates. The wearable technology company recently announced that it’s offering up its premium subscription service free for 90 days to both individuals and organizations. For enterprise customers, we are making certain enterprise features, like corporate challenges, available at no cost, so they can help their employees take care of themselves.

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Communications Week welcomes comms leaders to advisory board

PR Daily

Boatner’s responsibilities include developing and driving digital communications and content that supports the way IBM engages external audiences and enterprise IT professionals on topics such as hybrid cloud, enterprise mobility and business continuity.

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Jeff Bezos steps down as Amazon’s CEO, Ulta pledges to double Black-owned brands on shelves, and Lowe’s offers Valentine’s ‘night of Lowemance’

PR Daily

We serve individuals and enterprises, and we’ve pioneered two complete industries and a whole new class of devices. The focus on data and technological offerings are even more important as the COVID-19 crisis continues and consumers are focused on safety and convenience.

Retail 83
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Communications Week welcomes comms leaders to 2022 Advisory Board

PR Daily

Brandi Boatner is the social and influencer communications lead for global markets for IBM‘s Global Technology Services in New York. She is a former national president of the Public Relations Student Society of America (PRSSA) and is a social media co-chair for the PRSA Technology Section.

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Ragan celebrates its Top Women in Communications honorees for 2022 in NYC

PR Daily

My job is all about storytelling,” Thomas said. “Your job is all about storytelling. Mary Gibson, Director, Enterprise & Brand Communications, SWM International. Leslie Letts, Global Director of Internal Communications and Community Engagement, Amazon .

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2021 and the rise of identity economics

PR Daily

The average enterprise critical response team may be comprised of executive and board representatives, legal counsel, human resources and corporate communications consultants, and product or sales leaders as appropriate.

Airlines 128
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How comms services providers see the future of communications

PR Daily

We asked our community of vendors and agencies how they see the future of the PR world after COVID-19. With more people working from home … tools and technology are not enough, their mindset and skillset also have to be aligned.”.

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Top Women in Communications honorees for 2022 announced by Ragan, PR Daily

PR Daily

Honorees include PR and communications veterans, rising stars of the profession, mentors and superstars that hold the community together. Mary Gibson, Director, Enterprise & Brand Communications, SWM International. Community Givers.

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30 jobs in the PR and marketing world

PR Daily

Good news for PR and marketing pros who are also technophiles: The technology industry is growing by leaps and bounds, which means positions will continue to pop up. Candidates should have strong content-creation, storytelling and writing skills and be able to work well across departments in order to execute successful campaigns. Enterprise strategy and internal communications manager—Johnson & Johnson (Florida). Digital community manager—Edelman (New York).

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ESPN takes action amid DE&I scandal, Microsoft and Amazon respond to cancelled federal contract, and growing cybersecurity threat lands on comms pros

PR Daily

It’s how we connect with our communities. This is also why we’ve focused on providing our community with a range of tools to help unleash their creativity—longer videos are now one more tool people can use to captivate the community with their creative expression.

Privacy 107
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20 of the Coolest Marketing Conferences to Attend in 2020

PR 20/20

Experiential storytelling. Enterprise and workplace. You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.”. Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics. Marketing conferences have shaped my top team memories.

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#19: Building a framework for reputation management

NewsWhip

Reputation risk vs. enterprise risk | Jump to text. I don’t know if it even exists anymore, but basically I wrote a lot of user manuals on how to use technologies when people needed that. Is it isolated in one community or one space or one network?

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How comms solutions and services believe PR has changed from COVID-19

PR Daily

Many are offering free services and discounts and seeking other ways to engage the wider community. Digital is a must, else it cannot scale and benefit global enterprises.”. PR teams … are having to learn new technologies to do everything.

Internal 110
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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

As technology advances, we require up to the minute information quickly and efficiently. Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages.

Ethics 52
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A Marketing Approach to Prove PR Value; Off Script No. 45: Stacey Miller of The Auto Care Association

Sword and the Script

In short, our main goal is to increase the profile and influence of the association through data-based storytelling and creative communications that inspire our audiences to learn more about what we do and become a part of it. 4) Before Auto Care, you worked for a PR technology vendor.

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How PR pros should put data and tech to work

PR Daily

Technology, data, and the desire for validated insights are changing our roles as public relations professionals and the organizations for which we work. We begin with a review of public relations technology, data, and insights and a discussion of the forces driving these trends.

Data 148
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We Asked Today’s PR Influencers: What is #CreativePR?

Marketwired

She works with clients worldwide ranging from small businesses and startups to enterprises, assisting them in crafting and carrying out a PR strategy to help them get the word out, get noticed and lead to an increase in visibility, prospects and sales. ” Rebekah Illif is the Chief Strategy Officer for AirPR , a technology platform to increase PR performance. in Organizational Management and Applied Community Psychology from Antioch University at Los Angeles (AULA).

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Marketers, Assemble: 9 Superheroes Your Team Needs to Master Your Marketing

Beyond PR

He arms himself with the right tools and technology and understands the strengths and weaknesses of his team members and adversaries. Compelling Storyteller s : Your audience has a large and varied appetite for content. Because of this, your content team won’t survive on the back of one storyteller. This uptick in multimedia usage requires marketers to evolve their visual storytelling. Everyone loves a superhero team-up.

Fashion 63
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Change Agent Spotlight: Content Marketing Institute Leader Gives Inside Look at Model Inbound Approach

PR 20/20

Just in case you’re not familiar, CMI is the leading global content marketing education and training organization, teaching enterprises how to attract and retain customers through compelling, multi-channel storytelling. This includes all PR, video, audience development, and social and community management that my team handles. Q: How did you decide on the ideal marketing technology stack?

eBook 55
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Announcing the finalists for the 2014 Social Media Awards

PR Daily

Best Community Engagement. Powell Tate for Medical Imaging & Technology Alliance (MITA), Advocating for CT Dose Optimization Policy: “A Victory for Patients Everywhere”. Facebook communications/Online community/Use of Facebook. Enterprise Community Partners. Best Storytelling with Photography. We asked to see your best social media skills: contests/games, hash tags, videos, Facebook and more.

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New Year’s Resolutions for the Social PR Pro

Waxing UnLyrical

It’s been fascinating to watch the industry change thanks to the explosion of technology. In fact, the very idea of “Social PR” would not be possible without the social technologies that allow us to build and maintain communities of influence.

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Earned Media Rising Podcast With Cision CMO, Chris Lynch

Cision

It seems like maybe the C-suite is much more aware of the value that communications and reputation can add to an enterprise. Chris Lynch: I think they are, and I think that’s being driven in part by just how granular we can look at communications now due to the technology that we have in place to measure it. So, just from a, before you even get into the technology and analysis piece, usually what I recommend companies think about is— just who is responsible for what?

Media 174
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Blockchain: Securing the Narrative

Where the Fishermen Ain't

When I talk to people in the communications, marketing, and public relations fields about the relevant implications of blockchain technology, I ask them the question "What do you think you and your stakeholders could do with a single, permanent, shared and survivable version of digital truth?". It then becomes necessary to connect the dots between cryptofinance and storytelling, the latter of which is a lot closer to communications professional’s skillset.

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Blockchain: Securing the Narrative

Where the Fishermen Ain't

When I talk to people in the communications, marketing, and public relations fields about the relevant implications of blockchain technology, I ask them the question "What do you think you and your stakeholders could do with a single, permanent, shared and survivable version of digital truth?". It then becomes necessary to connect the dots between cryptofinance and storytelling, the latter of which is a lot closer to communications professional’s skillset.

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Announcing PR Daily’s 2019 Digital PR & Social Media Awards finalists

PR Daily

Peace Through Water, El Salado—Storytelling website, Ferrovial Corporación S.A Social Media customer support, Dell Technologies. LinkedIn Community Building, Swisslog Healthcare. Community Engagement. Marketing On Pointe: Awakening a Community to the Magic of Local Ballet, Benecomms. Techstars Atlanta, Cox Enterprises, Inc. MyHealthysexualStory: Breaking Down Barriers in HIV Vulnerable Communities, Health Unlimited and Gilead Sciences.