PR in High Definition
JANUARY 30, 2024
Mistakes are inevitable, and the effects can either be short-lived or they can have the potential to cause long-term damage to a brand’s reputation. One part of this is having a ‘handbook’ of sorts, with clear protocols and practices laid out.
ImPRessions - Crenshaw Communications
MARCH 13, 2024
We preach it to our clients and put it in our company handbooks. The limits of PR’s influence While PR agency teams work to help shape and manage a client’s reputation, they’re not always open about the limits of our work. In PR, as in most businesses, transparency is a good thing. We can influence, not control.
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NewsWhip
JUNE 10, 2021
Building a framework for reputation management: Christopher Rivera @ Samsung. Christopher Rivera, Director of Reputation & Risk, Samsung Electronics America. Chris Rivera has led as the Director of Reputation & Risk at Samsung Electronics America for more than three years. The reputation and risk landscape| Jump to text.
PR in High Definition
JANUARY 23, 2020
The business case for improving and protecting a reputation cuts across an entire organisation. HR takes an interest as it’s important to be seen as a good employer, whilst it is IT’s job to safeguard the organisation’s assets, including, in some part, its reputation. And have you asked the right questions? HR and recruitment.
Barokas
AUGUST 22, 2019
It’s also the foundation for customer service, which in turn shapes the company’s brand and communications strategies. When your company’s culture, customer service and communications strategy are all aligned – it can help your business maintain a healthy reputation and even lead to brand loyalty. Stella Heekin.
Cision
JUNE 6, 2017
It takes a long time to build the reputation and earn the trust required to build this proprietary audience. When Altimeter polled social media communicators, they found: 35 percent of social media professionals already have a mature influencer program. Social media professionals agree. 19 percent were piloting a program.
David PR Group
OCTOBER 12, 2016
Most companies have an employment agreement or handbook which offers guidance on employee conduct. A social media policy should include a reminder that the guidelines in the employee handbook apply not only to traditional offline activities but online conduct as well. Define social media. Reinforce commitment to confidentiality.
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