Cision

JUNE 1, 2016

In this interview, Susannah discusses the importance of listening carefully to those around you, why you can’t rely on guesswork when developing a communication strategy and how learning about your audience will improve your communication. How has the public affairs industry changed since you started that organization?

Public Affairs 120

Public Affairs Community Strategy Energy 120

ImPRessions - Crenshaw Communications

JUNE 30, 2016

The Cannes Lions Festival of Creativity – the Oscars of the advertising business – was held last week, and apparently it was a big disappointment for the public relations industry, which won fewer awards than in previous years. ” Today, it’s a “Creativity” extravaganza, and with good reason.

Agency 120

Agency Creativity Advertising Advertising 120

Landis PR

DECEMBER 18, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. On this week’s episode of PRGN Presents podcast , we’ll share tips for how to effectively amplify your PR wins. For the original blog, please visit here. How do today’s PR teams keep up?

Conference 59

Conference Consumer Social Media Google 59

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. How is public relations defined? What is the value of public relations?

Interviews 101

Interviews Publicity Technology Social Media 101

Stuart Bruce

JUNE 24, 2015

It gets more confusing when we consider that the best way to communicate with people (talking and listening) is emotionally, not just with facts. PR led the strategy and even did the media planning for the advertising, but called in experts to do the creative and actual media buying.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Sword and the Script

AUGUST 1, 2023

This is the first time I’ve seen a PR software company introduce generative AI focused on creative content, like images. The product is only available in the UK presently. This enables “users to complement posts with royalty-free images generated directly in the Meltwater app.” Large language deals. Brands (NYSE: YUM).

Software 124

Software Pitching Ethics Privacy 124

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. I didn’t want to box myself in to just one area of communications when I launched my company.

Media Relations 97

Media Relations Media Social Media Internal 97

Maxim Behar

NOVEMBER 15, 2023

It is a real pleasure for me to introduce to you the President of the World Communication Forum Association, the Bulgarian journalist, businessman, diplomat, and PR expert Maxim Behar. Media drives the communication between people around the world. What are these relationships with the various strata of public life?

Hotels 64

Hotels Newspapers Journalism Ethics 64

Waxing UnLyrical

MAY 27, 2016

In today’s media landscape both are critical in public relations , but my theory begs the questions: Can the old and the new be blended together, and (bigger question) can one help drive success for the other? Allow me to present a case study, and you decide if my theory is valid. Image: Tony Crescibene via Wikimedia Commons, CC 2.0.

Media Relations 50

Media Relations Social Media Media Real Estate 50

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. Diversity key in communicating ideas.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. Diversity key in communicating ideas.

Communications 40

Communications Conference Government Policies 40

Landis PR

DECEMBER 4, 2023

Machine vs. Man: Does AI Efficiency Trump Human Creativity? No matter how powerful or disruptive it may be, generative AI simply cannot carry out the strategic thinking, creativity, real-world experience and authenticity that content marketing requires in order to be successfully implemented.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

PR Conversations

MARCH 19, 2015

“If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” It appears that nobody is interested in the genealogy of the present.” Selfie contemplations! ” Stuart Ewen.

System 40

System Construction Public Affairs Publicity 40

PR Conversations

MARCH 19, 2015

“If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” It appears that nobody is interested in the genealogy of the present.” Selfie contemplations! ” Stuart Ewen.

System 40

System Construction Public Affairs Publicity 40