Branding Digital PR Storytelling Technology 
Cision
AUGUST 23, 2017
Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. In fact, consumers think of brands and products as something, or someone, that could address their emotional needs. However, not all of them may be the key to boost your digital PR.
Presspage
JANUARY 23, 2024
Digital transformation in PR Jan-Willem Schalkwijk, CEO of Presspage, explains why digital transformation is such a relevant topic in the industry right now, and why it is at the heart of the new campaign: ‘These days, a high-impact communication storm can develop overnight. Our message is clear: Control your narrative.
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Deirdre Breakenridge
NOVEMBER 13, 2017
However, when you think about it, it’s not that the press release is dead, but rather it has been reinvented to reflect the shift towards digital PR. Today’s generation of PR professionals are more visual, they prefer graphics and images to help understand a message. Storytelling will become more creative.
The Proactive Report
JANUARY 13, 2016
Goals for publishing brand content. There is no doubt that we’re seeing a change in how the public responds to brand content. ” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. (see brand storytelling and publishing.
The Proactive Report
JANUARY 13, 2016
Goals for publishing brand content. There is no doubt that we’re seeing a change in how the public responds to brand content. ” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. (see brand storytelling and publishing.
The Proactive Report
JANUARY 13, 2016
Goals for publishing brand content. There is no doubt that we’re seeing a change in how the public responds to brand content. ” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. (see brand storytelling and publishing.
5W PR
JANUARY 15, 2020
When it comes to understanding the potential of virtual reality, brands and their marketing teams seem to have barely brushed the surface. Storytelling is everything in the contemporary branding world, and many businesses are beginning to look to evolving technologies to stay ahead of the game. Ever heard of Pokemon GO?
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