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Setting the right earned media objectives for your brand

Onclusive

The technology to measure the business impact of communications on a company’s bottom line is now readily available, providing communicators with ample opportunities to develop data-driven PR strategies. For example, a boutique hotel would want to focus on the local market instead of striving to achieve global coverage.

Brand 370
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Preparing for the Summer Rush in Tourism

5W PR

For hotels or resorts, for example, they may need to hire additional housekeeping staff, front desk staff, and maintenance personnel to meet the increase in demand. For example, a hotel or a resort may need to stock up on towels, bedding, and other supplies.

Tourism 97
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Navigating the Travel Landscape: 2024 Trends and Transformations

Burrelles Fresh Ideas

From sustainable practices to immersive technologies, the year 2024 promises an array of trends that will redefine the way we wander, unwind, and connect with the world around us. Enjoying the local experience: Modern travelers seek more than just an escape from routine; they crave authenticity. since last year.

Travel 91
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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Local economy is not as bad as it may look based on just the indicators.

Marketing 106
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Where To Find Public Relations Entry-Level Jobs

Doctor Spin

Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Technology companies. Hotels, resorts, airlines, and tourism boards may have PR departments or hire PR professionals for communication roles. Nonprofit organisations. Government agencies.

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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

The largest jump they saw was regarding hotel stays. In response, hotels and airlines are implementing eco-friendly practices and promoting sustainable tourism initiatives. As AI technology continues to improve, it will only become even more prevalent in the travel industry. They are up more than 300% over last year.

Travel 40
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Homebound? Turn Your Kids into Smart Voters

Scott Public Relations

When they were away at college, we sent them their mail-in ballots and information on local candidates that were on the ballot. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. The post Homebound?