Bianchi Biz Blog

AUGUST 19, 2021

It’s important for exhibitors – especially the automotive suppliers and vehicle technology providers we serve – to fully understand the media landscape of this massive event to ensure success, and to set realistic targets and appropriately manage executive level expectations about media attention. Automotive Technology PR Specialists.

Automotive 91

Automotive Interviews Technology Mobile 91

Bianchi Biz Blog

JANUARY 7, 2021

As the business development director for a growing services firm ( we’ll call it Company B ), he is charged with expanding Company B’s presence and business in the Detroit automotive market. The challenge is that Company B is virtually unknown in the Detroit automotive ecosystem and currently operates only a very small office in Motown.

Agency 96

Agency Automotive Company Mobile 96

Bianchi Biz Blog

DECEMBER 2, 2020

Now our most popular series, we pose questions to key automotive and mobility beat journalists to help PR folks like you better understand their needs. automotive and mobility beat journalists themselves, here are five mobility trends to help inspire your next media outreach: 1 – The COVID-19 Pandemic. What do journalists want?

Mobile 73

Mobile Trends Automotive Technology 73

Bianchi Biz Blog

AUGUST 21, 2023

We are here to educate fluid power engineers on how to design and maintain efficient, reliable hydraulic and pneumatic systems so getting them the stories that help with that is necessary. This one , about two sisters who both became engineers, came to be because their brother, also an engineer, introduced me to them.

Meeting 72

Meeting Automotive Engineering Journalism 72

Bianchi Biz Blog

FEBRUARY 18, 2021

Every public relations professional, whether they’re involved in corporate PR or work with a PR agency, is looking for a competitive advantage. So over the years, I have read hundreds of articles and blog posts about how to get faster. You might also be interested in: The Number One PR Hack for Automotive Vehicle Tech Suppliers.

Automotive 105

Automotive Publicity Transportation Trade Shows 105

Bianchi Biz Blog

NOVEMBER 20, 2023

But I’m also a car guy, a realist, and an automotive analyst. Finish this sentence: If I am not reporting, I am … Reading, researching, traveling, making wine, writing corporate narratives , consulting , whatever. I am an avowed EV enthusiast and have been a member of the Sierra Club for decades. Talk about a dream job!

Journalism 114

Journalism Automotive Interviews Writing 114

Presspage

JUNE 19, 2018

Every corporate online newsroom has “musts”—the essential areas that are most visited by reporters and other key users. Nevin used to work at Car and Driver magazine, so he is familiar with the needs of automotive journalists. They want to get on Nissan’s site, get the information they seek and get off.

Automotive 117

Automotive Mobile Interviews Video 117

Solo PR Pro

NOVEMBER 24, 2020

Since starting up in 2003, I’ve aimed for a diverse client portfolio of nonprofits and mission based organizations, as well as automotive and technology companies. Michael Ares, Principle Owner, MDA Corporate Marketing, LLC. Diversification especially helped in 2020 since not every industry we serve paused when COVID-19 hit.

Automotive 85

Automotive Nonprofit Training Corporate 85

Bianchi Biz Blog

MAY 11, 2023

While there are no silver bullets in winning a prestigious Automotive News Pace Award from among hundreds of entries from around the world, we have gleaned a few best practices from those suppliers that have won multiple PACE awards. It is up to the applying companies to decide whether and how to coordinate their applications.

Automotive 83

Automotive Mobile Engineering YouTube 83

Bianchi Biz Blog

JANUARY 21, 2021

Global automotive supplier Freudenberg Sealing Technologies developed a virtual event platform to help it tackle its extensive calendar of industry and customer events. Michael Scheuer, Senior Vice President Corporate Communications, sees the virtual exhibitor space as a tool that can be utilized to increase sales and attract new customers.

Automotive 70

Automotive Training Travel Meeting 70

Bianchi Biz Blog

NOVEMBER 30, 2023

The we encourage you to check out the recently published study “ Managing the Media: Corporate Media Relations Officers and the Evolving Media Landscape.” Additionally, per the authors, it provides new insights into the processes and motivations that drive corporate interactions with the media.

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Media Relations Automotive Media Survey 92

Bianchi Biz Blog

MAY 18, 2023

PR agencies with deep experience in your sector (in our case, the automotive mobility space) have been down this road before with many other clients. Some firms that are specialized in a specific industry sector, such as ours which specializes in automotive mobility suppliers, are more national or continental in scope.

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Agency Automotive Mobile Local 80

Bianchi Biz Blog

AUGUST 7, 2023

Test drive: Mack MD Series You can follow the Commercial Carrier Journal on Twitter at: @CCJnow You might also be interested in: How to Develop a Corporate Policy for Employee Use of AI: A Guide for Automotive Suppliers Bianchi PR’s Summer 2023 Meet the Media Recap Strategic Insights For Automotive Suppliers To Rock PR At CES 2024 The post Meet the (..)

Journalism 79

Journalism Meeting Newspapers Automotive 79

The Hoffman Agency

MAY 25, 2017

When a Tesla owner complained about other Tesla owners hogging spots at charging stations and tweeted at Musk, Musk showed businesses how to effectively use social media. From the beginning, Musk has blazed through industries—space, automotive, solar energy, artificial intelligence—with a fiery passion and a one-track mind.

Brand 53

Brand Branding Marketing Energy 53