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How This PRSSA Chapter Virtually Connected Recruiters With Students for Annual Career Fair

PRSay

The City College of New York’s (CCNY) advertising/PR program and our PRSSA Chapter faced a parallel challenge this month in recreating our annual Building Bridges career fair to connect talented ad and PR majors with agency recruiters seeking a pipeline of diverse talent for jobs and internships. It was a formidable team effort.

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What to Expect at the North American International Toy Fair

5W PR

Networking events, seminars, and panel discussions offer valuable insights from industry experts and thought leaders. Media interviews, press releases , and social media engagements can further amplify the reach of the showcased products, driving consumer interest and sales.

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The Future of Work: Navigating the Evolving Professional Landscape with Erica Keswin

PR for Anyone

Erica imparts valuable advice on standing out in interviews—instead of ignoring or shying away from their age, she suggests proactively addressing age-related concerns head-on. She suggests giving every job some agency or autonomy over its schedule—there are possibilities for flexibility even in unexpected roles.

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The Benefits of Being a Good PR Agency Client; Off Script #18: Rich Young

Sword and the Script

The knowledge gained working for a PR agency is often described as a mile wide and an inch deep. If dynamics of clients and agencies are likened to relationships, it’s the effective integration of these two perspectives that often make a meaningful difference. 1) You spent a long time at an agency and then when in-house.

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PR Pitches Journalists Will Love

ImPRessions - Crenshaw Communications

Recently an editor acquaintance of mine told a public relations seminar that she didn’t care how PR pros pitched her as long as they didn’t waste her time. OK, seems simple enough. Yet getting your approach just right can still be daunting, so we thought it a good time to revisit the rules for successful story pitching.

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It’s All About The (PR) Relationship

ImPRessions - Crenshaw Communications

We’ve also worked with financial writers to conduct a series of seminars designed to teach personal finance skills for a credit union client. Often in PR, an agency employee transitions to an in-house job and, with that, the ability to hire a PR firm. Social media mining.

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Putting Together A Public Relations Plan

5W PR

Some of these might include articles on social media, press releases, press conferences, customer testimonials, media tours, interviews with press, radio, television, or otherwise, speaking engagements, and seminars. You might also sponsor a related event or participate in some way.