Stuart Bruce

JUNE 24, 2015

The reality (as I see it and experience it) is that PR has always been more in the truth business than advertising has. Paul Holmes says that “public relations finds real stories and shares them. Advertising makes stories up and shares them.” Now I agree with that, but my issue is so what? That’s not new.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

PR Conversations

JANUARY 29, 2015

Step 2 is to “remove the causes of dissension” through “adequate information” (media relations, employee publications, letters, open house visits and company executive talks). The company policy must first be examined and corrected wherever necessary to avoid conflict with public interest. requests for speakers.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

Step 2 is to “remove the causes of dissension” through “adequate information” (media relations, employee publications, letters, open house visits and company executive talks). The company policy must first be examined and corrected wherever necessary to avoid conflict with public interest. requests for speakers.

Community 40

Community Employee Local Groups 40

Solo PR Pro

OCTOBER 18, 2022

Many different services fall under the umbrella of strategic communication — or public relations: media relations, community relations, internal communications, crisis communications, public affairs, content creation and marketing, social media — the list goes on. Social and PR go hand in hand.

Media Relations 97

Media Relations Media Social Media Internal 97

Landis PR

JULY 31, 2023

If you’re more advanced in your career and training a new hire, you would never ask them to draft a release and send it on their own, right?” Linda and Erin both emphasized this is where the human element again comes into play. Fact-checking and editing will continue to be a priority. “If Linda explained.

Communications 97

Communications Marketing Pitching Technology 97

NewsWhip

JUNE 23, 2021

Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? This is where you have an industry that may not be forefront every day, but has a huge public affairs consequence that needs to be evaluated through our geopolitical risk framework.

Data 78

Data Media Analytics Energy 78

Landis PR

DECEMBER 4, 2023

Here are several limitations that we’ve seen across different generative AI models in our work so far: Requires a large amount of high-quality training data to produce accurate results Can only retrieve trained data, which excludes new information and current events Generates inaccurate information as if it were correct (known as “hallucinations”) (..)

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Sword and the Script

AUGUST 2, 2016

In all, the six-year period involved two combat deployments (Iraq ‘07-‘08; Afghanistan ‘12-‘13) with the National Guard and time in between working for the Oregon Army National Guard Public Affairs Office. I’ve served in Army Public Affairs for nearly 17 years now. That’s when I found LTPR.”. Content is content.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Stuart Bruce

MARCH 17, 2014

For the first panel we found three excellent replacements: Zsuzsanna Beke , Head of Public Relations and Public Affairs, Richter Gedeon Plc. True stories (PR) far more powerful than made up stories (advertising) @holmesreport #WCFDavos. Stuart Bruce (@stuartbruce) March 11, 2014.

Communications 153

Communications Conference Groups Reputation 153

Stuart Bruce

NOVEMBER 11, 2016

Now there’s a constant race to the bottom to complete for clicks with the most outrageous headlines and torrid stories about personalities and scandals, because the tedious detail of policy doesn’t create unique views to sell to advertisers. I help people to campaign and communicate in new, better ways.

Communications 154

Communications Data Policies Twitter 154