article thumbnail

A Year-Round Commitment to the PRSA Code of Ethics

PRSay

In a letter to members at the start of 2023, PRSA Chair Michelle Egan, APR, Fellow PRSA, outlined her priorities for the year, including: “Amplifying our Code of Ethics to ensure that not only our members, but also our entire community at large know what professional communications should entail.” The Code of Ethics is our guide.”

Ethics 167
article thumbnail

What next for Amazon and its executive communications?

PR in High Definition

Perhaps more importantly, he also offers a clean slate for Amazon’s communications team. With effective executive communications, Jassy really can be the figure that Bezos never was. An executive communications opportunity? It’s expected to be running on 100% renewable energy by 2025. I would be.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Young Employees Bring Fresh Ideas, Perspectives, Creativity

PRSay

Projected to make up nearly 30 percent of the workforce by 2025, Gen Z — which is also the most racially and ethnically diverse generation in U.S. As we market and communicate to younger generations, it’s important that we listen to their advice. history — stands to bring a broad array of perspectives and creative ideas to U.S.

article thumbnail

Why does the marketing media continue to ignore Gen X’ers (and focus on Millennials)?

Communications Conversations

of the workforce by 2025. Aren’t we the ones in leadership roles–or, at least, very close to taking over leadership roles for our Baby Boomer masters? Millennials are the best thing since Harrison Ford flew the Millennium Falcon (wait, Millennial friends, you do know who Harrison Ford is, right?

Marketing 162
article thumbnail

Kerry Sheehan on the slow march of AI in PR

Stephen Waddington

It has contributed to research projects, and developed thought leadership content. Data-driven PR, powered by AI, is impacting the evolving face of communications. We took our industry-leading research and work to thousands of communicators worldwide. The onus is very much on individual communicators but do start somewhere.

article thumbnail

Why Current ESG Reporting Is Dangerous For Everyone

Landis PR

trillion as early as 2025, accounting for between 41 and 57 percent of total fund assets in Europe. By ensuring a diverse workforce (including leadership), upholding human rights throughout the whole supply chain and continually reducing their environmental footprint, these companies are not only mitigating their own financial risks.

Report 52
article thumbnail

Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

I happen to meet you right after the World Communication Forum in Davos, Switzerland, where you had discussions with the best PR specialists from around the world. - Our industry has undergone huge changes, but it should be noted that the changes were not the result of a pandemic, but of the growing influence of social media over the years.

Meeting 98