Wadds Inc.

JUNE 19, 2023

Artificial Intelligence (AI) will significantly impact the public relations profession in the same way as the internet and social media before it. It came to the forefront of public consciousness in November 2022 when OpenAI launched a chat-based application called ChatGPT. A new Wadds Inc.

Publicity 105

Publicity Policies Training Engineering 105

Communications Conversations

MAY 23, 2022

Historically, social listening has been one of those things only the big companies with big budgets and social media monitoring tools do. However, according to a new survey by Social Media Today and Meltwater, a full 61% of companies now have social listening processes in place.

Company 178

Company Reddit Employee Facebook 178

Sword and the Script

AUGUST 1, 2023

Plus, unlike other generative AI tools where you need to register with an email and phone number, we anonymize all data we pass to OpenAI, providing an additional level of privacy.” ( Source ) Cision. That assistant helps to write social media content but now includes an integration to DALL-E. One new product for Cision.

Software 122

Software Pitching Ethics Privacy 122

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Once coverage appears, it can then be shared via social media and clients can also leverage paid media to boost it even further if they choose.”.

Marketing 189

Marketing Content Marketing Data Social Media 189

Sword and the Script

OCTOBER 25, 2022

That’s according to The 5th Annual JOTW Strategic Communications Survey for 2022 , which polled 483 communications professionals – mostly in the US. Real effort into digital and social. Digital is no longer an afterthought, social media has gained prominence.”. Adherence to privacy regulations.”. Additional duties.

Communications 122

Communications Crisis Internal International 122

NewsWhip

SEPTEMBER 3, 2021

Deadline’s article about the social media company Parler received nearly 1M engagements and was easily the biggest piece of content during this time period. Netflix made headlines with rumors that it may be entering the game space as early as 2022. Most engaged articles on Apple, Amazon, Netflix, and Google.

Company 78

Company Publicity Google Government 78

Konnect Agency

MARCH 16, 2021

With social distancing in place, streaming TV shows, Zoom calls, ordering groceries online, and turning to social media as a main source of entertainment have skyrocketed. The entire customer journey must be seamless and personalized from content on social media to e-mails to mobile apps to ads to the purchase transaction.

Consumer 59

Consumer Retail Community Mobile 59

Katie Paine's Measurement Blog

NOVEMBER 16, 2022

Panel discussion at the 2022 Paine Publishing Summit on the Future of Communications Measurement: Katie Paine, Rob Key, Jamin Spitzer, Mark Stouse, and Michael Ziviani. Like the impact of employees, social media posts, what industry analysts or legal are saying, or whatever their lobbying arm is donating to.

Analytics 40

Analytics Crisis Data Measurement 40

Sword and the Script

DECEMBER 26, 2023

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. Cleverer, GenAI-enhanced social media bots and convincing deep fakes aimed at interfering with the U.S. However, it’s like social media was a decade ago. ” ~ Prof.

Writing 192

Writing Communications Marketing B2B 192

Contently - Strategy

APRIL 14, 2021

In early March 2021, Google announced plans to phase out third-party cookies by 2022, sending the targeted advertising industry into a tailspin. Their remonstrations have led to proposed legislation and, in some cases, new laws like the General Data Protection Regulation (GDPR), a sweeping privacy policy update implemented in the UK in 2018.

Privacy 124

Privacy Google Advertising Advertising 124