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Main Street Revival: 41% of consumers went local during COVID–and 94% plan to continue

Agility PR Solutions

Although the COVID crisis was a catastrophic and even fatal event for many small business owners, others were able to take advantage of these trying times by drawing consumers to their shops with the magic wand of 2020—excellent customer service.

Local 138
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Future of PR: 2020 edition

Stephen Waddington

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Public service broadcasting is failing to pick up the shortfall. Here are the headlines. Happy New Year.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Taking dry content like company policies and turning it into information that employees actually want to read requires a savvy communicator. How do you know what’s working?

Training 195
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How Do You Monitor for Mentions on Podcasts [PR Tech Sum]

Sword and the Script

PR technology summary: new podcast monitoring option from Critical Mention; Cision updates its media contact database More than 100 million Americans listen to podcasts monthly, according to The Infinite Dial 2020 by Edison Research. c) How to Do Public Relations for a Startup in 2020 via Business Wire “Know your media.

Instagram 138
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The 21 Responsibilities of PR and What They Entail

Onclusive

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Taking dry content like company policies and turning it into information that employees actually want to read requires a savvy communicator. How do you know what’s working?

Training 370
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Facebook’s pushing Groups, but how can brands really use them?

Communications Conversations

And, like I said, I think we’re going to see even more of this as we head into 2020. I could see brands developing groups for loyal super-fans as a way to facilitate customer service and innovation. In this way, the Spredfast employee is simply a community member adding value on behalf of the brand.

Groups 68
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Looking to 2019: Planning for PR Pros

Solo PR Pro

This report from Wordstream.com, provided by Gayle Lynn Falkenthal, anticipates that by 2020 fifty percent of all online searches will be done via voice. How will this affect client content strategy, events, customer service, SEO , and more? Not by calling people but through voice search. The State of the Industry.